Archived listing. The details below describe a past opening.
We are looking for a Product Marketing Manager to support strategic marketing efforts for a growing B2B offering in San Francisco, California. This Long-term Contract position will focus on shaping product positioning, strengthening brand presence, and developing content that helps drive customer engagement and market awareness. The ideal candidate brings a strong mix of product marketing expertise, cross-functional collaboration, and commercial insight to help connect product value with business goals.
Responsibilities:
- Develop and refine go-to-market strategies that align product capabilities with customer needs and business priorities.
- Partner with product, sales, and brand stakeholders to translate product updates into clear, market-ready messaging.
- Create compelling marketing content such as sales enablement materials, campaign assets, and thought leadership pieces for B2B audiences.
- Lead positioning and messaging initiatives that differentiate offerings within competitive markets.
- Support product launch planning and execution, ensuring coordinated communication across internal and external channels.
- Analyze market trends, customer feedback, and competitor activity to inform marketing recommendations and product narratives.
- Collaborate with cross-functional teams to maintain consistency across brand, product, and content marketing efforts.
- 5+ years of experience in product marketing or related B2B marketing roles.
- Demonstrated background in B2B marketing, product marketing, and brand marketing.
- Experience working closely with product management teams to support launches and market strategy.
- Strong ability to develop clear, audience-focused messaging and high-impact content.
- Familiarity with content marketing practices that support demand generation and customer engagement.
- Excellent communication and collaboration skills with the ability to work across multiple stakeholders.
- Strong analytical thinking and market awareness to guide positioning and campaign decisions.