Description We are looking for a Content Strategist to shape and refine compelling content initiatives for a Long-term Contract position based in Boston, Massachusetts. This role focuses on developing thoughtful messaging, producing high-quality written materials, and ensuring content aligns with brand goals and audience needs. The ideal candidate brings a strong editorial perspective, excellent writing skills, and the ability to use performance insights to strengthen content effectiveness.
Responsibilities:
- Develop and maintain content plans that support business objectives, audience engagement, and consistent brand messaging.
- Create original written materials for a range of channels, ensuring clarity, accuracy, and relevance for the intended audience.
- Edit and refine copy to improve readability, tone, structure, and overall quality before publication.
- Collaborate with cross-functional partners to translate ideas and campaign goals into effective content deliverables.
- Use content strategy principles to identify opportunities for new topics, formats, and storytelling approaches.
- Review performance data, including insights from Google Analytics 4, to evaluate content results and recommend improvements.
- Ensure published materials reflect editorial standards, content guidelines, and user-focused best practices. Requirements • Proven experience building and executing content strategies across digital platforms.
- Strong background in content creation, copywriting, and editorial review.
- Ability to write clearly for different audiences while maintaining a consistent voice and message.
- Experience editing content for quality, accuracy, and alignment with business objectives.
- Familiarity with Google Analytics 4 (GA4) and the ability to interpret content performance metrics.
- Strong organizational skills with the ability to manage multiple deadlines and priorities effectively. Innovation starts with people.®
Robert Half is the world’s first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
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