Locations (Hybrid): Atlanta, GA | Greenville, SC | Nashville, TN (Must reside near and be able to work hybrid out of one of these regional office locations. No fully remote options available.) Duration: 9-Month Contract (Potential to extend or convert to permanent based on performance and business needs) Employment Type: Full-Time Contract
About the Role We are seeking a strategic, relationship-driven, and results-focused Influencer Marketing Manager for a 9-month contract with strong potential to extend or convert into a permanent position. In this role, you will own end-to-end influencer, creator, and brand ambassador programs across our core markets. Sitting at the intersection of brand strategy, creative operations, paid social, and PR, you will be responsible for building creator pipelines, negotiating contracts, managing campaign execution, and driving measurable ROI through authentic creator partnerships.
Key Responsibilities
- Creator Strategy & Discovery: Identify, vet, and source micro-to-macro influencers, creators, and brand ambassadors whose audience aligns with brand demographics and campaign objectives.
- Contract Negotiation & Compliance: Manage outreach, commercial fee negotiations, usage rights/licensing, exclusivity terms, and legal deliverables ensuring FTC disclosure compliance.
- Campaign Briefing & Execution: Develop creative campaign briefs, coordinate product seeding, manage deadline schedules, and oversee content review and approval workflows.
- Cross-Functional Alignment: Partner with internal Creative, Paid Media, and PR teams to maximize asset leverage, repurposing top-performing organic creator content into paid advertising campaigns.
- Performance Tracking & Analytics: Monitor and analyze key campaign metrics (EMV, reach, engagement, CTR, CAC, ROAS), providing actionable weekly/monthly reporting to leadership.
Qualifications & Key Requirements
- Experience: 3–5+ years of dedicated experience building and scaling influencer marketing, creator relations, or affiliate programs.
- Industry & Platform Expertise: Deep understanding of creator ecosystems across TikTok, Instagram (Reels/Stories), YouTube, and emerging social platforms.
- Tool & Tech Stack Proficiency: Hands-on experience with influencer discovery and management platforms (e.g., CreatorIQ, Grin, Aspire, Modash, Phyllo, or similar MarTech platforms).
- Commercial Acumen: Strong negotiation skills with solid command over content usage rights, whitelisting/spark ads, and contract terms.
- Location & Hybrid Schedule: Must be currently based in or near Atlanta, GA, Greenville, SC, or Nashville, TN, and able to work in a hybrid capacity (combining on-site collaboration at one of these regional offices with remote work). Please note: Fully remote work is not available for this position.
Preferred Qualifications
- Prior agency or multi-brand experience managing large creator budgets.
- Familiarity with paid social amplification (whitelisting creator handles, dark posting).
- Background managing creator events, seeding activations, or regional ambassador meetups.