VARSITY SPIRIT, A VARSITY BRANDS COMPANY - THE DRIVING FORCE IN SPIRIT ACROSS CHEER, DANCE, BAND AND YEARBOOK For over 50 years, Varsity Spirit has been the leading global source for all things spirit, including cheerleading, dance team, performing arts and yearbook. Focused on safety, entertainment and traditional school leadership, Varsity Spirit’s 5,000+ employees are dedicated to celebrating school spirit. A leader in apparel innovation, educational camps, clinics, competitions, and yearbook, Varsity Spirit impacts more than a million athletes each year.
OUR COMMITMENT TO SAFETY
At Varsity Spirit, the safety and wellbeing of the young people we serve is of the utmost importance. Since our inception 50 years ago, we have been – and remain – steadfastly committed to doing our part to create a safe and positive environment for our participants’ physical, emotional, and social development, and promoting an environment free from abuse and misconduct. Varsity has a zero tolerance for abuse in its programs, events, and associated business activities. Varsity is committed to reporting all suspicions, allegations, and incidents of abuse in full accordance with local laws and reporting requirements. Learn more at Our Commitment to Safety - Varsity.com.
Spotlight Events, Inc. is a purpose-driven organization headquartered in Eagle, Idaho. For nearly three decades, our brands - Spotlight Dance Cup and LEAP National Dance Competition - have stood at the forefront of the competitive dance industry, producing approximately 90 events in 30 states and 50+ cities annually.
Our Mission is simple: Inspire and Celebrate Young Adults through the Arts. Powered by the Entrepreneurial Operating System (EOS) and grounded in accountability, excellence, and growth, we are rapidly expanding our national footprint and seeking dynamic leaders who can grow with us.
Work Type: Contract/Seasonal
Location: Remote Position (Travel Required)
Pay Range: Per-event stipend + Travel Reimbursement, DOE
Travel: Travel is required during our event season (January–July), and team members must reside within reasonable proximity to a U.S. international airport or hub to accommodate frequent travel.
On average, the role involves attending approximately 6–10 regional events each year, typically lasting 3–5 days, with the possibility of 1–2 national events lasting 6–8 days.
HOW YOU WILL MAKE AN IMPACT:
We are seeking creative, adaptable Multimedia Creators with a strong background in professional photography, videography, and post-production.
The ideal candidate works quickly and creatively in a live-event environment, takes direction well, and recognizes moments with both immediate and long-term marketing value. You are comfortable contributing both behind and in front of the camera, and you manage your own workflow so that all deliverables are complete by the end of each event.
If this is you, consider joining us as we grow and doing amazing things in the performing arts industry!
WHAT YOU WILL DO:
The Multimedia Creator captures, edits, and delivers high-quality photo and video content at Spotlight Events competitions and company events. Working closely with the Marketing Team, this role produces content for Instagram, TikTok, Facebook, YouTube, and other platforms, while building an evergreen content library for future social media, advertising, promotional campaigns, and marketing initiatives. Multimedia Creators provide their own professional camera equipment and cross-train with the Boutique Sales team to support customers when needed.
Key Responsibilities
- Photograph dancers, performances, awards, behind-the-scenes moments, venues, and staff throughout each event
- Capture high-quality video for social media, promotional materials, advertising, and future company use
- Plan, film, and edit short-form content, including Reels, TikToks, highlights, interviews, and promotional pieces
- Proactively capture evergreen content for use later in the event week, throughout the season, and in future campaigns
- Edit and organize photography in Adobe Lightroom and video in Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, or comparable software
- Execute shot lists, content priorities, and campaigns in partnership with the Marketing Team and event staff
- Take creative direction and feedback professionally, adjusting quickly as priorities change
- Capture interviews, testimonials, and other directed content, and appear on camera when needed
- Organize, label, and deliver content according to company workflows, completing deliverables by the close of each event unless otherwise directed
- Maintain professional standards for image quality, composition, lighting, audio, and Spotlight brand alignment
- Stay current on social media trends and identify relevant, on-brand content opportunities
- Cross-train with the Boutique Sales team and support transactions, inventory, and displays during peak periods
QUALIFICATIONS:
- Professional photography experience (Required)
- Experience shooting and producing professional-quality video content (Required)
- Proficiency in Adobe Lightroom (Required)
- Experience with professional video editing software such as Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve (Required)
- Working knowledge of camera settings, lenses, lighting, composition, and exposure in challenging or rapidly changing environments
- Strong understanding of vertical and horizontal video formats for social media and digital marketing
- Experience creating content for brands, live events, sports, dance, or performing arts (Preferred)
- Knowledge of dance, performing arts, competitions, or live events (Preferred)
- Strong creative eye and attention to detail, with the ability to follow shot lists, creative briefs, and brand guidelines
- Strong organizational, time-management, and communication skills, with the ability to meet tight deadlines in a fast-paced environment
- Comfortable receiving feedback, working independently or as part of a team, and appearing on camera when requested
Equipment Requirements Multimedia Creators provide and maintain their own professional photo and video equipment in reliable working condition and arrive prepared for each assignment. At minimum, this includes:
- A professional interchangeable-lens camera capable of high-quality photo and video
- Professional lenses suited to live-event photography and videography
- Sufficient batteries, chargers, and accessories for a full event day
- A computer capable of efficiently editing professional photo and video files
- Access to Adobe Lightroom and professional video editing software
TRAINING:
All new/first year event staff are required to attend an audition and training session in Eagle, Idaho (Typically hosted January 4th–8th). Spotlight provides flights, transport, lodging, and meals. Travel may occur one day before or after the scheduled dates.
PHYSICAL REQUIREMENTS:
Physical demands include lifting up to 50 pounds, setting up equipment, and working in a variety of environments, such as event venues, hotels, and stages. Staff members must also be comfortable sharing hotel accommodations with same-gender colleagues during event assignments.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the employee for this job.
OUR VALUES
Service - We lead with heart. We champion community. Passion - We love what we do. It fuels our purpose. Integrity - We do what we promise. We own our actions and decisions. Respect - We earn it by giving it. Because everyone deserves it. Innovation - We never stop striving to be better. For ourselves and our community. Transparency - We are committed to openness and honesty in everything we do.
OUR BENEFITS
We are committed to putting you and your families first. For benefits eligible roles, we offer a variety of choices and costs as well as program enhancements that align with our responsibility to elevate the employee experience. Some of our offerings include:
- Comprehensive Health Care Benefits
- HSA Employer Contribution/ FSA Opportunities
- Wellbeing Program
- 401(k) plan with company matching
- Company paid Life, AD&D, and Short-Term Disability
- Generous My Time Off & Paid Holidays
- Varsity Brands Ownership Program
- Employee Resource Groups
- Access to Financial Coaching and member-owned Credit Union
- St. Jude Partnership & Volunteer Opportunities
- Employee Perks including discounts on personal apparel and equipment!
Eligibility for company-sponsored benefits is determined by scheduled work hours, and the terms of the applicable benefit plans. Benefit offerings and eligibility requirements may vary by position and are subject to change in accordance with plan documents and applicable law.
Varsity Brands companies are equal opportunity employers. Qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, citizenship, gender, sexual orientation, gender identity, veteran’s status, age or disability.