Job Summary:
Regal Automotive Group is looking for a driven, customer-focused Sales BDC Agent to join our dynamic team. As a Sales BDC Agent, you will serve as the vital link between potential customers and our multi-brand dealership’s sales team. Your primary responsibility is to handle inbound and outbound communications - setting appointments, following up with leads, and helping ensure a seamless sales experience across all of our new and pre-owned vehicle brands.
Key Responsibilities:
• Respond promptly and professionally to all inbound internet leads, phone calls, and text messages.
• Make outbound calls to follow up with unsold leads, previous customers, and targeted marketing campaigns.
• Schedule and confirm high-quality appointments for our showroom across multiple vehicle brands.
• Accurately log all customer communications and lead activity in the CRM
• Coordinate with sales staff to ensure customer needs are met promptly and efficiently.
• Support dealership marketing efforts by promoting current incentives and offers.
• Follow up with missed appointments or cold leads to maintain a strong pipeline.
• Stay informed on vehicle inventory, current promotions, and manufacturer updates.
• Deliver excellent customer service that reflects the values of Regal Automotive Group.
Requirements:
• High school diploma or GED required; college degree preferred.
• 1+ year of experience in a customer service, call center, or BDC role (automotive industry a plus).
• Excellent phone and written communication skills.
• Strong time management and organizational skills with the ability to multitask.
• Comfortable working in a fast-paced, goal-driven environment.
• Familiarity with CRM platforms and dealership management systems.
• Energetic, personable, and motivated by achieving daily/weekly performance goals.
• Bilingual abilities (especially Spanish) are a plus.
Benefits:
• Competitive hourly wage + commission and bonus opportunities
• Health, dental, and vision insurance
• 401(k) with company match
• Paid time off and paid holidays
• Ongoing training and development
• Employee discounts on vehicles, service, and parts
• Opportunities for career growth within Regal Automotive Group
About Regal Automotive Group:
At Regal Automotive Group, we are proud to represent multiple leading automotive brands and serve customers throughout Lakeland. Family-owned and operated, we are committed to excellence in customer service, employee satisfaction, and community involvement. Our team members are our most valuable asset - and we invest in their success with ongoing training and advancement opportunities.