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Kelly Services

Web Content & Digital Experience Specialist

Dallas, TX, United States

$45 USD / hour · Contract · Temporary

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Job details

Pay: $45 USD / hour
Job type: Contract · Temporary
Apply by: Nov 26, 2026
Experience: 2–5 years of experience in web content, digital communications, content strategy, or digital marketing.
Working hours: 15 hours per week
Posting language: English
Posted: Oct 27, 2026

Original job description

Web Content & Digital Experience Specialist

Position Type: Contract / Temporary

Location: North Dallas, Texas

Hours: Approximately 15 hours per week

Rate: Approximately $45/hour, commensurate with experience

Position Summary

The Web Content & Digital Experience Specialist manages, creates, and optimizes content for fundraising, development, and alumni relations websites. This role focuses on CMS content management, writing and editing, SEO, and user experience to deliver engaging, accessible, and user-friendly digital experiences that support fundraising, events, stewardship, and university engagement initiatives.

Key Responsibilities

Create, edit, publish, and maintain website content using Sitecore or a comparable content management system (CMS).
Develop and optimize web pages, landing pages, event pages, profiles, headlines, and calls to action.
Translate program information, fundraising priorities, and source materials into clear, engaging web content.
Apply SEO best practices, including keyword research, metadata, headings, links, and image descriptions.
Improve page structure, navigation, visual hierarchy, accessibility, and mobile responsiveness.
Conduct content audits and quality assurance checks to ensure accuracy, functionality, consistency, and brand alignment.
Use web analytics and SEO tools to evaluate performance and recommend improvements.
Collaborate with advancement teams, designers, communicators, and university web partners to meet project goals and deadlines.

Required Qualifications

Bachelor’s degree or equivalent combination of education and relevant experience.
2–5 years of experience in web content, digital communications, content strategy, or digital marketing.
Experience with Contentstack and familiarity with CMS platforms such as Sitecore.
Strong writing, editing, and proofreading skills.
Working knowledge of SEO, web usability, content structure, and user experience.
Excellent attention to detail, organization, and project management skills.
Ability to work independently, manage competing priorities, and meet deadlines.

Preferred Qualifications

Direct experience with Sitecore or another enterprise CMS.
Experience in higher education, nonprofit, fundraising, or alumni relations.
Familiarity with Google Analytics (GA4), Google Search Console, and SEO tools.
Knowledge of web accessibility standards, basic HTML/CSS, and digital asset management.
Experience developing user-focused digital content that supports engagement, conversion, or fundraising goals.

10444281

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More about this job

Skills

Fundraising
CMS
Editing
SEO
Manage website
Research
Quality assurance
Web analytics
Digital marketing
Attention to detail
Project management
Work independently
Meet deadlines
Google Analytics
HTML
CSS

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