Glossier

Here at Glossier, beauty is about you. From our formulas to packaging, playful shades to seriously-great skincare - Glossier was built to make beauty accessible and uncomplicated. Before we launched Glossier in 2014, we started as Into The Gloss. A beauty website and community devoted to sharing real information with real people, about really amazing products. It’s where we realized that beauty shouldn’t be built in a boardroom - it should be built by you. This ethos gave birth to our philosophy: Skin First. Makeup Second™. We prioritize skincare because we believe that healthy skin is the best foundation.

We believe in thoughtful design and cultivating conversations. It’s at the core of everything we do - the starting point of all our makeup, skincare, bodycare, and fragrance products. At Glossier, beauty is about celebrating freedom of expression, individuality , and having fun. Our Skin First. Makeup Second™ approach ensures that every product supports your skin’s health, allowing your makeup to enhance rather than mask your natural beauty.