Join a high-performing team that is going for a home run! Copperweld is seeking an organized, creative, and detail-oriented Marketing Coordinator to support experiential marketing, social media initiatives, brand awareness, and customer engagement across its businesses. This position will coordinate trade shows, customer events, and industry conferences while developing and managing social media content to strengthen brand visibility. The role will collaborate with Marketing, Sales, and external vendors to coordinate event logistics, develop marketing materials, maintain content calendars, and track event and campaign performance. The ideal candidate is proactive, highly organized, and comfortable managing multiple priorities in a fast-paced environment. This position will be based at Copperweld's Corporate Headquarters in Franklin, TN. WHAT we need you to do. Trade Shows & Events
- Coordinate Trade Shows and Events: Partner with Marketing Managers to execute approximately 20 national trade shows, customer events, and industry engagements, including booth logistics, vendors, shipping, travel, promotional materials, and on-site support.
- Support the Copper Cladding Conference (CCC): Collaborate with Sales and Engineering to coordinate event planning, registration, vendors, speakers, agendas, communications, and on-site execution.
- Manage Event Planning and Budgets: Maintain a consolidated event calendar across Copperweld's business units, coordinate purchase orders and vendor payments, and track event budgets and expenses.
- Support Brand Engagement: Coordinate product displays, demonstrations, signage, and promotional materials to create engaging customer experiences and maintain brand consistency.
- Coordinate Event Follow-Up and Reporting: Support attendee registration, lead capture, and post-event follow-up while tracking attendance, engagement, customer feedback, and event performance.
- Collaborate Cross-Functionally: Partner with Marketing, Sales, Product Management, and other internal teams to align event objectives, manage priorities, and standardize planning processes.
Social Media & Content
- Create Social Media Content: Develop engaging, on-brand content promoting products, events, customer stories, and company news across Copperweld's businesses.
- Manage Social Media Scheduling: Maintain a content calendar and schedule posts aligned with trade shows, product launches, events, and marketing campaigns.
- Coordinate Marketing Content: Capture event photos, videos, and stories while maintaining an organized library of marketing assets and digital content.
- Track Social Media Performance: Prepare monthly reports on social media engagement and campaign results, identifying opportunities for improvement.
- Other duties as assigned.
WHAT you need to have.
- Bachelor's degree in Marketing, Communications, or a related field
- 3–5 years of marketing experience; a manufacturing background is a plus but not required
- Strong project management skills, with the ability to juggle multiple priorities and deadlines
- Strong writing and editing skills, including experience creating content for company social media channels (LinkedIn preferred)
- Familiarity with social media scheduling tools such as Hootsuite, Loomly, or Sprout Social, and with basic social media analytics is preferred.
- Basic understanding of target audiences, customer needs, and effective brand messaging.
- High attention to detail, plus strong prioritization and problem-solving skills
- A self-motivated, adaptable, go-getter attitude and a collaborative mindset for working across teams
Physical Requirements:
- Prolonged periods sitting at a desk and working on a computer.
- Must be able to lift up to 15 pounds at times.
WHY Copperweld?
- Great Place to Work Certified
- STRONG Business Outlook
- Comprehensive Medical, Dental and Vision Plans
- PAID Time off & Holidays
- 401k matching
Copperweld is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity and/or expression, age, national origin, genetic information, disability, veteran status, or any other characteristic protected by federal, state or local law. Successful candidates will be required to successfully pass drug screening and background checks.