Position Summary
The Business Development Director will be responsible for prospecting new logos and expanding client relationships, with a focus on selling large, enterprise-wide solutions. Our product portfolio includes consumer data, segmentation, digital audiences, email and digital execution, identity resolution, measurement, and analytics.
Primary Responsibilities
- Sell large, enterprise-wide solutions, including consumer segmentation and data, email and digital execution, and measurement solutions
- Meet and exceed quarterly and annual pipeline development, sales activity, and revenue targets
- Create new opportunities from prospecting efforts and leveraging your network
- Manage the sales cycle and accurately forecast utilizing the internal company resources
- Lead the execution of key sales activities, including initial communication, client business issues, presentation development and delivery, proposal and pricing creation, and contract negotiation
- Become a trusted advisor by gaining a thorough understanding of client business issues and the Claritas product capabilities and benefits
- Maintain active involvement with Account Managers, SMEs, and Product Teams to ensure internal alignment and client satisfaction
- Participate in industry and company learning to expand skills, knowledge, and capabilities
Skills, Education and Experience
Required:
- Bachelor’s degree in Business, Marketing, or related field
- Strong sales experience, proven record of quota attainment. Strong command of sales processes.
- Marketing Services, Marketing and Advertising Technology, Agency, or related field experience.
- Command of Digital marketing concepts and firm understanding of the digital partner ecosystem
- Excellent verbal and written communication skills
- Proficient in Microsoft Office Suite
- Excellent collaborative and influencing skills
- Excellent presentation skills
- Desire to work in a team environment
- Excellent organizational skills with high degree of attention to detail
- Excellent ability to manage multiple projects and meet deadlines
Highly preferred:
- Strong working knowledge of acquisition email, digital and social campaigns
- Channel sales/third party partner management
- Working knowledge of third-party licensing and royalty/revenue share business models
- Experience with Sales and Marketing automation tools and environments such as Salesforce