If you’re reading this on your way from 5am spin class to festival fast-pass, you’re CELSIUS® - an everyday hustler with the essential energy to aim high, and go the extra mile wherever your goals take you. Joyful by design, sunny by nature, and unapologetically bold. If your bestie has you saved in their phone as “Icon,” you’re ALANI NU® - confident, colorful, and bringing main-character energy to every moment. SoCal in your soul, attitude in your stride. If gravity doesn’t stop you and “impossible” sounds more like “dare you,” you’re ROCKSTAR® - a born rebel, raising the bar with mind-body energy and zero compromise. --- Together, we’re Celsius Holdings, Inc. - a global CPG company united by three powerhouse brands and one incredibly talented team. At Celsius, we pride ourselves on empowering our people. Every employee has a stake in our success. We create a collaborative culture built on inclusivity, innovation, and a belief that great ideas can come from anywhere. And we’re on our way to building something bigger: a category where energy isn’t just consumed, it’s lived - where performance meets personality, brand becomes community, and every can crack sparks a statement. This is the future of modern energy. This is Celsius. Ready to take your career to the next level? Join our team and redefine what it means to be energized. This is an ‘in office’, full time position at the Celsius HQ in Boca Raton, Florida. Reports to: Brand Creative Lead (Alani Nui) + Associate Creative Director (Rockstar)
Description As the Sr. Graphic Designer (Alani Nu + Rockstar), you’ll be a hands-on creative responsible for developing and executing high-quality visual work across two distinct energy brands. Splitting your time between Alani Nu and Rockstar, you’ll support creative across packaging, campaigns, POS, retail, digital, social and broader brand touchpoints. Alani Nu is a fast-growing wellness brand dedicated to empowering women and bringing a fresh, energetic perspective to the health and wellness space. We foster a dynamic, collaborative culture where creativity, innovation, and passion are celebrated. Team members are encouraged to think boldly, move quickly, and help shape a brand that’s redefining what wellness looks and feels like.
Rockstar is a classic energy drink and lifestyle brand rooted in Southern California action sports and music culture. We foster a dynamic, collaborative culture where creativity, innovation, and passion are celebrated. Team members are encouraged to think boldly, move quickly, and help shape a brand that’s redefining what core energy looks and feels like. This role requires the ability to flex between two unique brand identities, audiences and visual styles while maintaining a high standard of craft and consistency. You’ll collaborate closely with creative leadership, copywriters, project management, marketing and production partners to bring work to life across channels.
Responsibilities
- Execute high-quality creative across packaging, campaigns, POS and retail, digital, social and broader brand touchpoints for both Alani Nu and Rockstar
- Translate creative briefs, strategic direction and established creative concepts into thoughtful, highly crafted visual solutions
- Take ownership of design execution across assigned projects from exploration and development through final production
- Build and adapt assets across print, digital, social and in-store formats, ensuring visual cohesion and high-quality output
- Develop layouts, mockups and visual presentations to effectively communicate design solutions
- Contribute to concept development through mood boards, design exploration, visual research and ideation
- Support CGI concepting and development through visual references, compositional thinking and design exploration
- Maintain a strong understanding of both Alani Nu and Rockstar visual identities, ensuring each brand remains distinct and consistent across all deliverables and touchpoints
- Apply established campaign and brand systems across channels, formats and retail environments while maintaining the integrity of the creative
- Collaborate closely with copywriters, project management, marketing leads and other creative team members to bring work to life
- Partner with production teams to ensure assets meet technical specifications, production requirements and brand standards
- Participate actively in creative reviews, responding thoughtfully to feedback and bringing a collaborative, solutions-oriented mindset to iteration
- Manage multiple projects and priorities simultaneously while maintaining quality, organization and accountability against deadlines
- Stay current on design trends, cultural aesthetics, emerging creative tools and the competitive landscape
Requirements
- Portfolio Required: Please include a link to your portfolio in your resume, showcasing relevant brand, campaign and multi-channel design work
- 3–5+ years of professional visual design experience within an agency, in-house creative team or consumer-facing brand
- Strong portfolio demonstrating polished design execution across a range of brand and campaign work
- Proficiency in Adobe Creative Suite; proficiency in Microsoft tools and familiarity with Figma or other digital platforms a plus
- Strong skills in layout, typography, color theory, composition and visual storytelling
- Ability to translate creative direction into compelling visual solutions with clarity, precision and exceptional attention to detail
- Ability to work within established brand systems while bringing thoughtful design exploration and a strong visual point of view
- Ability to flex between distinct brand identities, audiences and visual styles
- Comfortable working independently on assigned projects while collaborating closely with creative leadership and cross-functional partners
- Comfortable balancing multiple projects and priorities within tight timelines
- Strong communication skills and willingness to collaborate across disciplines
- Organized, proactive and accountable, with a willingness to take initiative and grow within a fast-paced creative environment
- Comfortable receiving feedback, iterating quickly and contributing positively to the creative process
- Proficient in applying AI tools such as ChatGPT, Midjourney and other emerging platforms to enhance creative workflows, accelerate concepting and unlock new modes of expression
- 3D / CGI experience a plus, but not required
Benefits
- Comprehensive Medical, Dental & Vision benefits
- Long- and short-term disability
- Life insurance
- 10 Vacation days per year subject to accrual policy
- 11 Company paid holidays
- 401(k) with Company match
- Identity theft and legal services
The base pay range for this position is for a successful candidate within the state listed. The successful candidate’s actual pay will be based on multiple factors, such as work location, job-related knowledge, skills, qualifications, and experience. Celsius is a total rewards company. This position may be eligible for other compensation, including bonuses and Restricted Stock Units (subject to company plans). Celsius Holdings, Inc. celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. We believe strongly in fostering a safe, fair and respectful work environment. If you need assistance and/or a reasonable accommodation due to a disability during the application process, please reach out to careers@celsius.com. The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. Conceptualization and Design: Collaborate closely with the Digital/Campaigns team to conceptualize and develop creative strategies and designs that elevate the brand's visual identity. Photo Shoot concepts and Collaboration: Contribute creative concepts and provide design direction and support to bring the brand's vision to life through captivating visual imagery.
