Marketing Manager
Why Mobility Global? At Mobility Global, our mission is to provide the trusted information that helps billions of people build, sell, and own vehicles with confidence. As we shape the next generation of automotive intelligence through innovation, AI, and industry-leading data, we're creating new opportunities for our customers, our business, and our people.
Founded in 2012, automotiveMastermind, a part of Mobility Global, is the automotive industry's trusted data and technology provider. The company drives greater salesperson efficiency through its use of Actionable Intelligence and personalized experience. Through a combination of behavioral predictive analytics, targeted marketing outreach, and expert consulting, automotiveMastermind empowers dealers and OEMs to seamlessly blend data and intelligence with personalized insights.
The automotiveMastermind team is seeking an experienced Marketing Manager to join our Predictive Marketing team. This role sits at the intersection of creative, data, and automation, owning the end-to-end execution and optimization of marketing campaigns for a portfolio of automotive brands.
This role is ideal for a proactive, solutions-oriented marketer who thrives in a fast-paced environment. You take initiative, anticipate challenges, and drive work forward with a high degree of ownership. You are comfortable working independently to deliver results while also collaborating effectively across teams to bring complex campaigns to life.
You will combine strategic thinking with hands-on execution, leveraging customer data and marketing automation tools to design personalized, high-performing customer journeys. Success in this role requires the ability to manage competing priorities, adapt quickly, and maintain a high bar for quality and accuracy.
You’ll partner closely with design, copy editorial, product, development, and OEM team stakeholders, translating insights into impactful marketing programs that drive measurable results.
What You’ll Do
Campaign Strategy & Execution
- Own campaigns end-to-end - from ideation and briefing through execution, testing, and optimization
- Build and manage targeted customer journeys using our internally-developed Marketing Automation Platform (MAP)
- Write and refine marketing copy for campaigns across channels, ensuring messaging is clear, compelling, and aligned with each brand’s voice
- Partner with creative teams to deliver engaging, conversion-focused campaigns
Brand & Portfolio Ownership
- Manage a portfolio of automotive brands, ensuring all campaigns adhere to brand guidelines and objectives while maintaining consistent messaging across channels
- Translate OEM initiatives (e.g., vehicle launches, sales events) into dealership-level campaigns
- Stay current on automotive marketing trends and customer behavior
Data, Testing & Optimization
- Analyze campaign performance to generate actionable insights
- Lead testing and optimization strategies to improve engagement, conversion, and ROI
- Continuously refine segmentation, personalization, and campaign logic
Project & Stakeholder Management
- Coordinate cross-functional execution across creative and development teams
- Manage timelines, track deliverables, and ensure on-time campaign launches
- Act as a key point of contact for marketing-related requests and support for your brands
Quality Assurance & Compliance
- Oversee template QA, ensuring accuracy prior to campaign deployment
- Manage brand and legal compliance approvals
- Ensure all campaigns meet quality and regulatory standards
What We're Looking For
Required Qualifications:
- 5+ years of experience in marketing (preferably digital, lifecycle, or CRM marketing)
- A proactive, solutions-oriented problem-solver who takes initiative and owns outcomes
- Comfortable working autonomously and collaboratively, balancing independent ownership with cross-functional teamwork
- Highly organized with the ability to manage multiple priorities in a fast-paced, high-growth environment
- Proven track record executing data-driven campaigns end-to-end
- Strong analytical skills with the ability to translate data into actionable insights
- Adaptable and able to maintain high-quality output under tight timelines
- Exceptional attention to detail and commitment to accuracy
- Strong communication and interpersonal skills
Preferred Qualifications
- Experience in automotive, retail, or other high-consideration purchase industries
- Experience with marketing automation platforms (e.g., Salesforce Marketing Cloud, HubSpot, Marketo, Braze, or similar)
- Proficiency in project management tools (Airtable or similar tools a plus)
This is a hybrid role with in-office expectations determined by location and subject to change based on evolving business needs.
The anticipated annual base salary range for this position is $90,000 - $95,000. Actual compensation within this range will be determined based on a variety of factors, including geographic location, relevant experience, skills, qualifications, and internal equity considerations.
This position is open to applicants who are currently authorized to work in the United States and will not require employer sponsorship now or in the future.
What’s In It for You
- Competitive compensation package, including base salary and incentive opportunities where applicable.
- Comprehensive health and wellness benefits for employees and eligible dependents.
- Retirement savings programs, including company matching contributions where available.
- For more information on benefits, please check out our benefits-summary.
Equal Opportunity Employer Mobility Global is proud to be an Equal Opportunity Employer. We value diverse perspectives and are committed to fostering an inclusive workplace where everyone is respected, supported, and empowered to succeed. We provide reasonable accommodations throughout the hiring process and employment for qualified individuals with disabilities.
Recruitment Fraud Alert Mobility Global will never ask candidates to pay money at any stage of the hiring process, including for applications, interviews, background checks, training, or equipment. If you receive a suspicious communication or request for payment or personal financial information, please exercise caution and report it immediately.
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! It is the policy of Mobility to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Mobility will provide reasonable accommodations for qualified individuals with disabilities.