The Marketing Contractor, Patient Lifecycle Coordinator supports the Marketing Manager and the broader Marketing Team with the day-to-day work that keeps campaigns running smoothly: preparing recurring performance reports, helping get campaigns ready for launch, and auditing and cleaning up data in our CRM. The ideal candidate is detail-oriented, comfortable working with data and spreadsheets, and eager to learn how a multi-location healthcare marketing team operates.
This Contractor, Patient Lifecycle Coordinator offers hands-on exposure to marketing operations supporting eye care practices across the country, with opportunities to work alongside the team on campaign planning, reporting, and process improvement.
- Compile and update recurring weekly and monthly marketing reports, pulling data from sources such as the CRM, email platforms, and campaign tracking tools
- Summarize key trends and takeaways from reports for the Sr. Manager, Patient Lifecycle Marketing
- Assist with campaign preparation, including building contact and audience lists, organizing assets and copy, tracking timelines, and proofing materials before launch
- Support the production and distribution of promotional materials (direct mail, posters, counter cards, etc.) to AEG Vision's eye care practices
- Audit CRM records for accuracy and completeness, flagging duplicates, outdated contacts, and formatting inconsistencies
- Clean up and standardize CRM data according to team guidelines, and help document data entry best practices
- Support the Marketing Team with ad hoc projects as needed
- Currently pursuing a bachelor's degree in communications, Marketing, or a related field, or equivalent relevant experience.
- Exposure to marketing, event coordination, or project support through coursework, academic projects, student organizations, volunteer work, or prior Contractor, Marketing Coordinator preferred.
- Proficiency in Microsoft Excel or Google Sheets (sorting, filtering, basic formulas); pivot tables a plus
- Exposure to a CRM platform such as Salesforce or HubSpot a plus
- Experience managing print production and direct mailings a plus
- Strong attention to detail and comfort working with large data sets
- Excellent written communication and proofing skills
- Positive attitude, organized, with the ability to manage multiple tasks
- Strong time management skills and the ability to meet deadlines
- Eager to learn and open to feedback
