Jobs in the United States

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Program Aide (54274)
B E S T OPPORTUNITIES INC
HESPERIA, CA
- $18 USD / hour
The Program Aide provides direct support, supervision, instruction, and guidance to clients enrolled in B.E.S.T. Opportunities programs. The Program Aide assists clients in developing and…
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Program Aide (54250)
B E S T OPPORTUNITIES INC
APPLE VALLEY, CA
- $18 USD / hour
Department Reports to: Program Lead, Case Manager
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Produce Associate
Heinens Inc
Bannockburn, IL
Our culture is rooted in an associate-first philosophy, placing a strong emphasis on the well-being, development, and quality of life of every team member. We offer competitive…
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Produce Associate
Heinens Inc
Bannockburn, IL
Our culture is rooted in an associate-first philosophy, placing a strong emphasis on the well-being, development, and quality of life of every team member. We offer competitive…
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TV
IT Systems Engineer - Voleon Securities
The Voleon Group
Remote, United States
- $150,000 to $175,000 USD / year
In this role, you will work directly with VSec's traders, leadership and compliance partners, and with Voleon's Security, Legal and Corp-IT Services teams. You will own multi-quarter…
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NY
Performing Arts Specialist Brooklyn
NEW YORK EDGE, INC
Brooklyn, NY
- $20 to $25 USD / hour
…programming for children and teens at New York Edge after-school program sites. The activity instructor will teach or co-lead activities in one of the following areas: performing arts,…
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LillyDirect Pharmacy Technical Product Owner Patient Data
Eli Lilly and Company
United States
Technical leadership of developers and engineers (direct or through influence); managing deliverables with senior business stakeholders.
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Senior Business Director - Omaha, NE - CMH
Lilly USA, LLC
Remote, United States
Professional certification or license required to perform this position if required by a specific state
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Associate Director- RLT Technical Services/Manufacturing Science Lead
Eli Lilly and Company
United States
The Technical Services/Manufacturing Sciences (TS/MS) Lead at Eli Lilly RLT provides technical leadership and scientific support for drug substance/product manufacturing, ensuring robust,…
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Senior Director, Clinical Development
Eli Lilly and Company
Remote, United States
The (Senior) Director, Clinical Development will play a critical leadership role in advancing our clinical programs in sleep-wake disorders and broader CNS indications. Reporting directly…
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Executive Director - Clinical Development
Eli Lilly and Company
Remote, United States
The Executive/Senior Director, Clinical Development will play a leadership role in advancing Centessa’s clinical programs in CNS indications. Reporting to the Associate Vice President,…
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Director - Global Patient Safety Pharmacoepidemiologist
Eli Lilly and Company
United States
Supports the development and execution of risk management plans.
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Human Factors Engineering Tech Lead
Eli Lilly and Company
United States
The role requires effective collaboration with multidisciplinary team leadership; to work with colleagues from design, engineering, medical, marketing, quality, manufacturing and regulatory…
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Senior Advisor – Viral Vector Formulation & Drug Product Development
Eli Lilly and Company
United States
Proactively communicate development strategy, technical risks, mitigation plans, and key decisions to program teams, governance bodies, and senior leadership.
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Sr. Computational Statistician
Eli Lilly and Company
United States
Design and execute statistical analysis plans to support clinical development and regulatory submissions.
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Principal Computational Statistician
Eli Lilly and Company
United States
Design and execute statistical analysis plans to support clinical development and regulatory submissions.
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MC
Environmental Health Supervisor
Mohave County
Kingman, AZ
- $28.28 to $46.72 USD / hour
…environmental health operations, supervises staff, monitors program performance, and ensures programs are administered effectively and in compliance with applicable laws, regulations,…
Added 1 min ago
Senior Manager, Software Development
CVS Health
Remote, United States
This is a highly hands-on engineering leadership role. Stay technically engaged through architecture, code reviews, focused prototyping, and complex production investigations. Contribute…
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Project Scheduler Sr - 3058191
Apex Systems, Inc.
Moundsville, WV
Added 1 min ago
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Nurse Practice Educator-LPN
Genesis Healthcare
Hurricane, WV
- $14 to $16 USD / hour
*Must be able to work flexible hours to meet with employees working evening and night shifts
Added 1 min ago
Physician (Regular Ft) CHIEF EMERGENCY MEDICINE
Veterans Affairs, Veterans Health Administration
Clarksburg, WV
Selective Service Registration is required for males born after 12/31/1959
Added 1 min ago
GH
Paid Nurse Aide Training
Genesis Healthcare
Fairmont, WV
- $15.75 USD / hour
…just starting your career, we offer opportunities for growth, development, and advancement in a range of roles. Join us in our mission to enhance the well-being of our patients and…
Added 1 min ago
GH
Paid Nurse Aide Training
Genesis Healthcare
Fairmont, WV
- $15.75 USD / hour
…just starting your career, we offer opportunities for growth, development, and advancement in a range of roles. Join us in our mission to enhance the well-being of our patients and…
Added 1 min ago
SOR+E Lead (Siting, Outreach, Right-of-Way, and Environmental)
Jacobs
South Charleston, WV · Moundsville, WV
The Siting, Outreach, Right-of-Way, and Environmental Lead will provide strategic leadership and technical oversight for a large-scale electrical transmission program in the eastern United…
Added 1 min ago
Training Specialist-TMS Domain Manager
Veterans Affairs, Veterans Health Administration
Martinsburg, WV

Wideopenwest Networks, LLC

Direct Mail and Segmentation Manager

Denver, CO, United States
Salem, NH, United States

$100,000 to $120,000 USD / year

Apply on wow.wd503.myworkdayjobs.com About employer

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Job details

Pay: $100,000 to $120,000 USD / year
Posting language: English
Posted: Nov 13, 2026

Original job description

WOW! is looking for a strategic and data-driven Direct Mail & Segmentation Manager to lead the planning, development, and execution of our direct mail marketing programs.

This role will own the strategy behind how we reach prospective and existing customers through targeted, measurable direct response campaigns. You'll oversee audience segmentation, campaign development, creative execution, vendor partnerships, budget management, and performance optimization while helping integrate direct mail with broader digital and traditional marketing initiatives.

Working closely with internal teams and external partners, you'll use customer insights, testing, and performance analytics to develop campaigns that improve acquisition, strengthen customer relationships, and maximize marketing ROI.

What WOW! Offers

Base salary between $100,000 - $120,000/year, based on experience
Medical, dental, vision, and life insurance
HSA and FSA options
401(k) with company match
Paid time off and company holidays
Tuition reimbursement for continued development
Employee broadband discounts

What You'll Do

Direct Mail Strategy & Campaign Management

Develop and lead the strategy, planning, and execution of direct mail programs supporting customer acquisition and existing customer initiatives.
Oversee the end-to-end direct mail process, including targeting, segmentation, budgeting, messaging, creative development, production, and campaign execution.
Develop customer targeting and data/list segmentation strategies to ensure campaigns reach the right audiences with relevant messaging.
Lead message development and testing to improve campaign engagement, response rates, and overall effectiveness.
Manage creative and design development, ensuring campaign materials align with brand standards and business objectives.
Coordinate campaign timelines, production requirements, and operational execution to ensure accurate and timely delivery.

Integrated Marketing & Cross-Channel Execution

Develop and manage integrated marketing campaigns that connect direct mail with social, digital, and broadcast channels.
Build strong relationships with internal departments and external partners to coordinate campaign strategy and execution.
Identify opportunities to improve customer targeting and messaging consistency across marketing channels.
Recommend ways to streamline internal operations, improve workflows, leverage technology, and implement marketing best practices.
Serve as WOW!'s direct marketing subject matter expert, staying current on industry trends, emerging technologies, and best practices.

Data, Analytics & Campaign Optimization

Establish and monitor primary and secondary KPIs to evaluate campaign performance and effectiveness.
Measure and report campaign results, assessing performance against established objectives and ROI expectations.
Analyze customer data, campaign results, and performance metrics to identify trends and opportunities for improvement.
Develop and implement testing strategies around audience targeting, creative formats, messaging, and campaign frequency.
Use campaign insights to optimize targeting strategies, improve response rates, and maximize return on direct mail investments.
Ensure the accuracy and integrity of campaign records, reporting, and progress updates.

Budget & Vendor Management

Develop and present annual direct marketing budget recommendations to WOW! Marketing leadership.
Provide financial justification for proposed investments and manage program budgets throughout the year.
Monitor campaign expenses, financial performance, and budget adherence.
Manage relationships with external suppliers, data partners, and marketing vendors to ensure quality, cost-effectiveness, and timely execution.
Evaluate vendor performance and identify opportunities to improve service delivery, efficiency, and overall program value.

What You Bring

Education & Experience

Bachelor's degree in Marketing or a related field, or an equivalent combination of education and relevant experience.
7+ years of direct response marketing experience, including experience managing supplier and data partners.
3+ years of direct mail management experience.
Demonstrated expertise in developing and executing direct marketing campaigns.
Experience managing campaign budgets, vendor relationships, and integrated marketing initiatives.
Proven ability to evaluate campaign performance and optimize strategies based on measurable results.

Skills & Expertise

Strong understanding of direct response marketing, audience targeting, customer segmentation, and campaign optimization.
Ability to establish primary and secondary KPIs and evaluate campaign performance against business objectives.
Strong analytical skills, including the ability to interpret customer data, campaign results, budgets, and financial performance.
Proven leadership capabilities with a strategic, results-oriented mindset.
Strong project management and vendor management skills.
Independent decision-making and problem-solving abilities.
Exceptional attention to detail and commitment to accurate reporting.
Excellent written and verbal communication skills.
Ability to prioritize multiple initiatives, meet deadlines, and thrive in a fast-paced, entrepreneurial environment.
Ability to work independently while collaborating effectively across teams.
Understanding of and commitment to WOW!'s mission.

Technology Skills

Strong computer skills and proficiency with Microsoft Word, PowerPoint, and Excel.
Experience with customer relationship management (CRM) software is a plus.
Ability to leverage existing technology and marketing tools to improve campaign execution and results.

Why This Role Matters At WOW!, effective marketing starts with understanding our customers and delivering the right message at the right time.

As the Direct Mail & Segmentation Manager, you'll have the opportunity to shape how we connect with customers, influence acquisition and retention strategies, and lead programs that deliver measurable business results. Your expertise will help WOW! make smarter marketing investments, strengthen customer engagement, and continuously improve the effectiveness of our direct marketing efforts.

Physical Demands & Working Conditions

Regularly required to talk and hear.
Required to use hands to type and handle objects and paperwork.
Required to reach and hold items at chest level or above the shoulder.
Required to use close vision and maintain focus.
Some travel may be required.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran

Apply on wow.wd503.myworkdayjobs.com About employer

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Jobs in the United States