Position Summary...
What you'll do...
Role summary:
The (USA) Manager, Communications (Social Media) owns and scales LinkedIn as a strategic growth channel for Walmart Data Ventures (WDV) across the U.S., Canada, Mexico, and future initiatives. As the channel owner across all WDV businesses and markets, this role drives brand awareness, executive visibility, customer engagement, lead generation, and pipeline influence. Partnering with Corporate Communications, the manager builds a thought leadership program that turns WDV leaders and subject matter experts into industry voices and aligns organic and paid strategies to extend demand generation, while keeping messaging consistent with Walmart’s culture and values.
About the team:
Walmart Data Ventures transforms retail by leveraging Walmart’s extensive first-party data to deliver actionable insights. Serving over 270 million customers across more than 10,750 stores and eCommerce sites in 19 countries, the team empowers merchants and brands to make informed decisions through the Scintilla platform, available in the U.S., Mexico, and Canada. Scintilla embodies the mission to ignite impactful ideas from data, enhancing every stage of the customer and product journey. Join a team dedicated to advancing retail through innovative, data-driven communications and strategic media engagement.
What you'll do:
- Lead the annual LinkedIn strategy, quarterly content calendars, audience segmentation, and posting cadence
- Optimize company page performance, keep the brand consistent across markets, and adopt emerging LinkedIn features
- Partner with Corporate Communications on a thought leadership program, amplifying speaking engagements, media appearances, and leadership visibility before and after events
- Align organic and paid strategies and create nurture and retargeting content
- Amplify webinars, events, case studies, research, and product launches
- Measure engagement, lead, and pipeline impact, and advise on new approaches
What you'll bring:
- Proven experience owning LinkedIn or B2B social strategy, ideally in data, retail media, or B2B technology
- Strong writing, editing, and approval skills, with messaging aligned to corporate culture and values
- Experience building executive thought leadership programs and preparing leaders for high-visibility moments
- Working knowledge of organic and paid social, demand generation, and nurture tactics
- Demonstrated ability to evaluate social effectiveness using analytics and industry best practices
- Strong collaboration and stakeholder management across Corp Comms, marketing, and multiple markets
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices . Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart (https://one.walmart.com/) .
The annual salary range for this position is $80,000.00 - $155,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
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Minimum Qualifications...
Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Bachelor’s degree in Public Relations, Communications, or related field and 2 years’ experience in corporate communications, public relations, or related field OR 4 years’ experience in corporate communications, public relations, or related field.
Preferred Qualifications...
Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Developing digital communications or corporate digital media strategies., Politics, journalism, or relevant area, Supervisory experience or experience leading cross-functional projects
Primary Location...
702 Sw 8Th Street, Bentonville, AR 72712, United States of America
Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.