(USA) Director, Digital Media - Performance Media
- HOBOKEN, NJ, United States
- BENTONVILLE, AR, United States
$110,000 to $264,000 USD / year
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Job details
- Pay
- $110,000 to $264,000 USD / year
- Posting language
- English
- Posted
Original job description
- Lead and develop a high-performing digital media team to achieve business objectives and foster professional growth.
- Design and implement comprehensive digital media strategies aligned with Walmart’s marketing and business goals.
- Manage large-scale digital campaigns, optimizing performance through data-driven insights and real-time adjustments.
- Collaborate with internal teams and external partners to enhance digital marketing capabilities and innovation.
- Oversee budget planning, forecasting, and financial performance for digital media initiatives.
- Guide creative development and ensure effective execution of campaign messaging across multiple channels.
- Drive continuous process improvements and adopt emerging digital technologies to enhance campaign impact.
What you'll bring...
- Proven leadership experience in building and developing high-performing performance media teams.
- Expertise in digital media strategy aligned with broader marketing and business objectives.
- Strong knowledge of digital campaign management, including planning, execution, and optimization.
- Ability to collaborate effectively with internal teams, external agencies, and technology partners.
- Experience managing budgets and financial performance for multiple complex campaigns.
- Proficiency in leveraging data analytics and customer insights to inform strategy and improve ROI.
- Skilled in driving innovation and process improvements within digital marketing functions.
More about this job
Skills
- Digital marketing
- Budget management
- Forecasting
- Leadership
- Data analysis
- Customer insight