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(USA) Director, Digital Media - Performance Media

  • HOBOKEN, NJ, United States
  • BENTONVILLE, AR, United States

$110,000 to $264,000 USD / year

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Job details

Pay
$110,000 to $264,000 USD / year
Posting language
English
Posted

Original job description

  • Lead and develop a high-performing digital media team to achieve business objectives and foster professional growth.
  • Design and implement comprehensive digital media strategies aligned with Walmart’s marketing and business goals.
  • Manage large-scale digital campaigns, optimizing performance through data-driven insights and real-time adjustments.
  • Collaborate with internal teams and external partners to enhance digital marketing capabilities and innovation.
  • Oversee budget planning, forecasting, and financial performance for digital media initiatives.
  • Guide creative development and ensure effective execution of campaign messaging across multiple channels.
  • Drive continuous process improvements and adopt emerging digital technologies to enhance campaign impact.

What you'll bring...

  • Proven leadership experience in building and developing high-performing performance media teams.
  • Expertise in digital media strategy aligned with broader marketing and business objectives.
  • Strong knowledge of digital campaign management, including planning, execution, and optimization.
  • Ability to collaborate effectively with internal teams, external agencies, and technology partners.
  • Experience managing budgets and financial performance for multiple complex campaigns.
  • Proficiency in leveraging data analytics and customer insights to inform strategy and improve ROI.
  • Skilled in driving innovation and process improvements within digital marketing functions.
More about this job

Skills

  • Digital marketing
  • Budget management
  • Forecasting
  • Leadership
  • Data analysis
  • Customer insight

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