Rebuild Sales Representative

Why Join Wagner?

At Wagner, our people are the driving force behind everything we do. We’re committed to helping our employees grow through meaningful work, career development, and opportunities to learn and advance. Join a team that values collaboration, innovation, and the people who make our success possible. We offer excellent benefits and supply you with the tools you need to maximize your potential.

Benefits include:

• Paid Time Off (PTO) Plan - Up to 96 hours of PTO in your first year + 8 company paid holidays
• Medical, dental, and vision insurance
• Life and AD&D Insurance
• Retirement Plans - 401K eligible employees can receive a company contribution up to 7%
• Tuition Reimbursement
• Employee Assistance Program (EAP)
• CEFCU - Employees have access to services including payroll deductions, savings, accounts, loans, VISA card and more
• Additional Benefits include Supplemental life Insurance, Critical Illness + Accidental Insurance, ID WatchDog and discounted employee phone plans

The Rebuild Sales Representative is responsible for developing and executing a strategic growth strategy for machine and component rebuilds across both Construction Industries (CI) and Resource Industries (RI). This role serves as the subject matter expert and primary point of contact for rebuild opportunities, working closely with customers, Product Support Sales Representatives (PSSRs), branch operations, and Caterpillar to drive rebuild sales growth and maximize equipment lifecycle value.

The successful candidate will educate customers and internal stakeholders on the financial and operational benefits of machine and component rebuilds versus equipment replacement, while supporting the dealership's long-term product support strategy. This position requires strong sales, communication, technical, and relationship management skills, along with the ability to coordinate rebuild projects across multiple locations.

Pay Rate: Base Salary + Commission Pay rate is based on education & experience.

Essential Functions:

Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

• Develop and execute strategies to grow machine and component rebuild sales across the dealership territory.
• Partner with Product Support Sales Representatives (PSSRs) to identify rebuild opportunities, develop proposals, and present solutions to customers.
• Manage and maintain a robust rebuild sales pipeline, including opportunity tracking, forecasting, and reporting.
• Coordinates rebuild scheduling and project tracking across branch locations to ensure successful execution.
• Serve as the primary liaison between customers, dealership operations, and Caterpillar for rebuild-related initiatives and programs.
• Educate customers and internal stakeholders on lifecycle management strategies, including rebuild-versus-replacement decision making.
• Standardize rebuild quoting processes and support tools to improve consistency, accuracy, and efficiency.
• Collaborate with service operations to improve estimate-to-invoice accuracy and increase operational efficiency.
• Work closely with parts and service teams to develop accurate project timelines and communicate expectations with customers.
• Provide regular project updates to customers and internal stakeholders throughout the rebuild process.
• Conduct post-rebuild follow-up activities to ensure customer satisfaction, identify additional opportunities, and promote repeat business.
• Maintain a rebuild quote database, templates, and pricing tools to support sales efficiency and accuracy.
• Ensure Caterpillar rebuild programs, enhancements, and initiatives are properly implemented and utilized.
• Identify resource requirements, including personnel, parts, and facilities, needed to achieve rebuild sales objectives.
• Serve as a trusted advisor to customers and sales personnel regarding equipment lifecycle planning and rebuild solutions.
• Maintain knowledge of competitive equipment offerings and evaluate rebuild value compared to new machine replacement.
• Partner with the marketing team to develop and promote rebuild-focused campaigns, customer events, and sales materials.
• Ensure Equipment Protection Plan (EPP) warranty information is entered accurately and managed appropriately.
• Analyze performance metrics, including STU, revenue, parts sales, and labor sales, utilizing available business intelligence and reporting tools.
• Travel throughout the assigned territory as required (approximately 50% or greater, including overnight travel).
• Other duties assigned by manager

Required Education and Experience:

• High School Diploma or GED
• College degree preferred
• 3+ Years in account management experience, OEM experience preferred.
• 5+ years practical experience in related field, Caterpillar experience preferred.
• 3+ years administrative/clerical experience
• 3+ years customer service experience
• 3+ years sales experience
• 3+ years technical/mechanical experience

Competencies:

• Data Entry
• Telephone Skills
• Safety Knowledge
• Reading/Writing Skills
• Reasoning Skills
• Organizational Skills
• Communication Skills
• Math Skills
• Product Knowledge
• Intermediate knowledge of Microsoft Word, Excel, Outlook, and PowerPoint
• Basic knowledge of DBS & CRM/Sales Link
• Intermediate knowledge of ET/SIS/SIS Web/STW

Physical Demands:

• Standing
• Walking
• Talking
• Sitting
• Use of Hands
• Hearing
• Sedentary work that primarily involves sitting/standing but may require occasionally lifting and/or moving up to 25 pounds

Travel Requirements:

• 50-75%

Work Environment:

• Noise: Moderate
• Indoors and Outdoors

Other Duties:

Job Offers are contingent upon all required pre-employment screenings which may include but are not limited to background checks, drug/alcohol testing, fit for duty testing, and any other job-related tests/screenings.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Requirements are representative of minimum levels of knowledge, skills and/or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently.

Wagner Equipment Co. is an EEO/AA/Veterans/Disabled employer.