Jobs in the United States

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Added 20 hours ago
Partner Sales Manager New York
Harness Inc.
NEW YORK, NY
…evaluations, 8M security scans, 9.1B optimized tests, 3T protected API calls, and helped manage $2.8B in cloud spend enabling customers like United Airlines, Morningstar, and Choice Hotels…
Added 2 days ago
Growth Marketing Senior Manager
HydroPeptide
United States
Keep conversion tracking healthy, including pixels, Conversions API, and server-side tagging, with the DTC Sites + Marketplaces Manager and the Digital Marketing & Analytics Manager
Added 3 days ago
Manager application development, Partnerships, Alliances, and LAC Technology
Starbucks Coffee Company
Nashville
…the technology products used by Starbucks Licensees, Global Channel Development, and Legal partners. You will manage both application developers and technical product managers, and will be…
Added 3 days ago
Manager application development, Partnerships, Alliances, and LAC Technology
Starbucks Coffee Company
TN
…the technology products used by Starbucks Licensees, Global Channel Development, and Legal partners. You will manage both application developers and technical product managers, and will be…
Added 3 days ago
Principal Electrical Engineer
LyondellBasell North America
Houston, TX
Working knowledge of industry codes such as applicable OSHA, NFPA, ANSI/IEEE, API, and IEC
Added 4 days ago
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Engineering Manager
Agave
San Francisco, CA
- $200,000 to $260,000 USD / year
…the business, with a third of new deals now including one. Channel partnerships are fueling that growth too: we signed 8 new ones in the last month…
Added 6 days ago
Senior Growth Marketing Manager
Till Financial
Brooklyn, NY
…partnership with Lifecycle and Product. Their retention-by-channel data helps you put budget where families…
Added 6 days ago
Q
AI Product Manager
QuinStreet
United States
- $120,000 to $140,000 USD / year
We bring all this together to deliver truly great results for consumers and brands in the world’s biggest channel.
Added 6 days ago
DP
Account Manager - Wholesale - Medium to Enterprise Partners - Hybrid Preferred
DISTRICT PHOTO INC
Beltsville, MD
- $90,000 USD / year
…We are seeking an experienced, revenue growth-minded Account Manager to own and grow medium to enterprise wholesale partner relationships. You thrive on exceeding quota, leading partner…
Added 6 days ago
Expansion Manager, Corporate Travel (all genders)
Distribusion Technologies
Remote, United States
We're looking for an Expansion Manager to lead our expansion into the North American corporate travel market. This is a strategic, revenue-generating role focused on identifying, engaging,…
Added 6 days ago
Customer Success Manager (Partners)
Prove
Remote, United States
As a Customer Success Manager on our Partnerships team, you'll be the advocate for our channel partners, resellers, and strategic alliances, and for their downstream clients. You'll learn…
Added 9 days ago
Partner Programs Manager
MicroStrategy
Tysons Corner, VA
The Role: Strategy is looking for a partner ecosystem manager to build and run the programs behind our partner business and to grow the technology alliances around Mosaic. You'll own the…
Added 10 days ago
W
Channel Sales Manager - North America
Wise
Austin
- $133,000 to $166,000 USD / year
Channel Sales at Wise Platform is a high-growth function. As part of our strategy to scale globally, we are expanding the team with a dedicated manager based in Austin, Texas to look at…
Added 11 days ago
Senior Technical Product Marketing Manager, AI Agent
Cresta
NY
…intelligence to drive revenue and efficiency gains across every channel. The world’s leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power…
Added 11 days ago
Partner Sales Manager New York
Harness Inc.
NEW YORK, NY
…evaluations, 8M security scans, 9.1B optimized tests, 3T protected API calls, and helped manage $2.8B in cloud spend enabling customers like United Airlines, Morningstar, and Choice Hotels…
Added 11 days ago
Beneficial Deployments Customer Success Manager, Scaled Partnerships
Anthropic PBC
NEW YORK, NY
…customer base across Claude Enterprise, Claude Code, and our API, we need to extend world-class customer success to a broader segment of customers through innovative, scalable approaches.…
Added 11 days ago
IY
Performance Marketing Strategist
Idaho Youth Ranch Inc
Boise, ID
- $48,732 to $64,973 USD / year
Strong, hands-on Meta ads experience is required, including Meta Ads Manager, audience building and retargeting, creative testing, Pixel and Conversions API tracking, and budget…
Added 11 days ago
H
Benefits Operations Manager
HighLevel
Remote, United States
- $105,000 to $132,000 USD / year
Behind the platform, HighLevel powers more than 4 billion API hits and 2.5 billion message events daily. With 250 terabytes of distributed data, 250+ microservices and over 1 million domain…
Added 12 days ago
Senior Data Analyst – Paid Media
AEG Worldwide
Los Angeles, CA
Familiarity with tracking infrastructure such as GA4, Google Tag Manager, pixels, Conversions API, UTMs, and server-side tracking
Added 12 days ago
Manager, Strategic Alliances
Avalara
UNAVAILABLE
Avalara is seeking a results-driven Manager, Strategic Alliances to lead and develop a high-performing team of Strategic Alliance Managers responsible for key Mid-Market ERP partnerships.
Added 12 days ago
S
Senior Demand Generation Manager, B2B Software
Switchboard
Remote, United States
- $110,000 to $140,000 USD / year
…understand their tradeoffs, and know how to choose the right channel for the product, audience, and stage of growth. You can develop the strategy and do the work to put it into…
Added 12 days ago
RF
Enterprise Solutions Architect
REP Fitness
Westminster, CO
- $160,000 to $180,000 USD / year
You will work closely with the Engineering Manager - Shopify, whose team builds and runs our commerce platform, so that the commerce platform and the systems behind it (NetSuite, warehouse…
Added 12 days ago
Sr. Manager, Digital Product - Partner Channel Scheduling
CVS Health
Work at Home, TX
…analytics, design, operational teams, client success executives, and partnerships leaders, as well as product and technical teams at our external channel partners and health plan clients,…
Added 13 days ago
OA
Growth Product Manager
OpenArt AI
San Carlos, CA
- $300,000 to $400,000 USD / year
…You'll be responsible for activation across every acquisition channel, the free-to-paid funnel, lifecycle retention, and the experimentation engine behind all of…
Added 13 days ago
Product Manager, Private Markets Integrations
InvestCloudOct2024
New York, NY · Warren Twp, NJ
Altic Operations, Business Development and Partnerships

Switchboard

Senior Demand Generation Manager, B2B Software

Remote, United States

$110,000 to $140,000 USD / year

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Job details

Pay: $110,000 to $140,000 USD / year
Experience: 10+ years of experience in B2B software across demand generation, growth marketing, acquisition, or closely related disciplines.
Posting language: English
Posted: Oct 20, 2026

Original job description

SENIOR DEMAND GENERATION MANAGER, B2B SOFTWARE

Recruited by Switchboard Hiring on behalf of Thrive by Shopventory

We're looking for an experienced B2B software marketer who knows how to turn customer insight into demand, and moves quickly from an idea to an experiment to measurable results.

This role spans two products at different stages of growth. Thrive is an established inventory management and analytics platform with a healthy customer base of small businesses, from cafes and boutiques to toy shops and restaurants. Verai helps businesses organize product information and turn their catalogs into branded sites where customers can discover products, request information, and place orders.

Your primary focus will be Verai: understanding its customers, identifying its strongest growth opportunities, and building demand from the ground up. You'll also support Thrive and explore opportunities to grow Verai through Thrive's existing customer base and relationships.

That combination makes this an unusual opportunity. You'll have an established business to learn from and build on, alongside a new product with room to experiment and shape how it reaches the market.

WHAT YOU'LL OWN

Your number one responsibility is to generate qualified leads and signups that can become customers. You'll work closely with sales and marketing to identify the right audiences, sharpen our messaging, and execute the campaigns and experiments that bring them into our funnel.

We're looking for someone with a broad demand generation toolkit. You've worked across multiple traction channels, understand their tradeoffs, and know how to choose the right channel for the product, audience, and stage of growth. You can develop the strategy and do the work to put it into motion.

You'll spend time learning both products, talking with customers and prospects, and working with sales to understand what drives interest, what creates friction, and what leads to a purchase. Those insights should directly inform what you test next.

Your responsibilities will include:

Build and execute a demand generation strategy across Verai and Thrive, with a primary focus on Verai.
Identify and test acquisition channels, including paid search and social, SEO and content, email, outbound, partnerships, communities, referrals, and events.
Grow demand through our integration partner ecosystem, including our presence in app marketplaces like Shopify, Clover, and Square, and co-marketing with partners.
Run focused experiments with clear hypotheses, success criteria, budgets, and timelines.
Move quickly: launch, measure, improve, expand what works, and stop experiments that don't justify further investment.
Develop and test audiences, offers, messaging, landing pages, and conversion paths that drive qualified signups.
Partner with sales to evaluate lead quality, incorporate prospect feedback, and connect campaigns to pipeline and paying customers.
Work with marketing and product teams to turn customer needs and product capabilities into compelling campaigns.
Establish clear reporting on channel performance, acquisition costs, signup conversion, and contribution to pipeline.
Identify opportunities to introduce Verai to relevant Thrive customers and audiences.

WHO WE'RE LOOKING FOR

You've spent enough time in B2B software to know that a successful playbook in one business won't automatically work in another. You bring experience and strong judgment, but you're willing to test your assumptions.

You're comfortable with ambiguity, take ownership without waiting for detailed instructions, and can balance speed with disciplined measurement.

You should bring (Qualifications)

10+ years of experience in B2B software across demand generation, growth marketing, acquisition, or closely related disciplines.
Hands-on experience executing across multiple acquisition channels, with a clear understanding of when and why to use each.
A track record of generating qualified leads, signups, and pipeline for software products.
Experience building demand for a new product or entering a new market, alongside optimizing established acquisition programs.
Experience marketing to small businesses or running self-serve, freemium, or product-led growth motions.
Partner or ecosystem marketing experience, such as app marketplaces, integration partners, or channel co-marketing.
Strong experimentation skills, including prioritizing tests, interpreting results, and deciding what to scale or stop.
The ability to translate customer research into positioning, messaging, and campaigns.
Strong analytical skills and experience with CRM, marketing automation, attribution, and reporting tools.
Experience working closely with sales, marketing, and product teams.
A willingness to execute directly, alongside coordinating with teammates or outside resources.
Curiosity and a practical, hands-on approach to using new AI tools in your day-to-day work.
U.S. residency and the ability to travel periodically to our Denver, Colorado office.
A plus, not a requirement: growing an API or developer-facing product, or payments monetization.

WHY THIS ROLE

At Thrive and Verai, you'll have the opportunity to apply your experience to both an established platform and a new growth opportunity.

Thrive provides customers, relationships, and market knowledge to build on. Verai offers the opportunity to help define the audience, discover the channels that work, and build a repeatable engine for growth.

We're looking for someone who wants that ownership - and is ready to turn it into results.

BENEFITS

Base salary ranges between $110-140k based on experience level
Company-subsidized medical, dental, and vision coverage
401(k) savings plan with company match: 50 cents for every dollar you contribute, up to $1,000 per year
15 days of paid time off in your first year, growing to 20 days after your first anniversary
9 paid holidays, including your birthday
Stock options with a four-year vesting schedule and a one-year cliff
Tuition reimbursement: 50% up to $1,000 per year, subject to approval
Flexible spending accounts for healthcare and daycare expenses
Company-provided computer and accessories
Fully remote work

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Skills

Sales
Search engine marketing
SEO
Shopify
Square
Prioritization
Research
Analytical skills

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