Marketing Manager

Job Title: Marketing Manager

Location: Plano, TX

Pay Rate: $57.09 per hour

Length of Assignment: 6 months

Schedule: Fully on-site, Monday thru Friday 8:00AM to 5:00PM (hours may vary)

Staffmark Total Talent Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices and appliances located in Plano, TX.

Marketing Manager

Top Skills:

• Strong communication and presentation skills
• Project management
• Cross-functional communication

Summary:

Marketing Manager is responsible for all B2B product launches within our LED, LCD, HTV, and VXT categories. This will be accomplished through managing and tracking product launches from planning to go-to-market launch, including integrated marketing deliverables, supporting our enterprise business division across all aforementioned product categories.

The Marketing Manager will report to the Sr. Manager on the team and will partner primarily with our product marketing teams, sales, and our internal marketing teams to launch and market key products within the business-to-business space. The Marketing Manager will work cross-functionally within our integrated marketing teams to prepare for various launches across B2B verticals, as well as experiential and event activations as they relate to said product launches.

The role will require a strong leader as well as someone extremely skilled at project management and organization, as you will work with the product marketing teams to bring new products to the market, including managing all launch activities such as digital marketing, CRM, social, events, enablement, press releases, etc. The role will also be responsible for creative management, responsible for managing asset development and localization, content creation, and owning the distribution and inventory process of creative and product launch assets across the display division.

Responsibilities:

• Advise business and other groups on local, national, and international factors affecting the buying and selling of products and services.
• Confer with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.
• Develop pricing strategies, balancing firm objectives and customer satisfaction.
• Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
• Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
• Formulate, direct, and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
• Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
• Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies
• Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.

Requirements:

• Bachelor’s degree in marketing or equivalent training required.
• 5-7 years of related experience required.
• High proficiency with Microsoft Suite programs (Word, Excel, etc.)
• Verbal and written communication skills, negotiation skills, customer service, and interpersonal skills.
• Strong ability to work independently and manage one’s time.
• Strong mentoring skills necessary to provide support and constructive performance feedback.
• Strong knowledge of principles and methods for showing, promoting, and selling products or services.
• Strong ability to develop marketing and pricing strategy.
• Strong knowledge of media production, communication, and dissemination techniques and methods.

Preferred Skills:

• Skilled at planning, organizing, prioritizing, and executing simultaneous projects and activities.
• High energy, works with a sense of urgency, highly responsive in a fast-paced environment, a problem solver, and an optimistic attitude.
• Excellent presentation skills; ability to communicate your ideas and convince an audience using data and visual storytelling.
• Comfortable navigating a complex organization and building cross-functional relationships.

Staffmark talent working with this client receive competitive compensation and a great benefits package!

Benefits Include:

• Medical
• Dental
• Vision
• 401k
• Paid Time Off, + more!