Mgr, Digital Marketing

Description Join a Team That Sticks Together! At Shurtape Technologies, we know how to make things stick. As a leading manufacturer and marketer of adhesive tape, we pride ourselves on creating innovative solutions for a variety of industries. We have facilities all around the world, including in the U.S., U.K., Germany, Mexico, China, and more. In addition to our specialty adhesive products, we offer well-known brands like Duck, FrogTape, Painter's Mate, Shurtape, T-Rex, Kip, and Pro Tapes. Why Work with Us? We encourage curiosity and creativity, working together to solve challenges and innovate. Our commitment to health, safety, and environmental responsibility means we make a positive impact on our communities and the world. What We Offer: - A company that truly values your contributions - A place where you can grow, make an impact, and be part of something meaningful - A focus on excellence and continuous improvement, ensuring we deliver top-quality, reliable solutions to our customers - An environment where employees are encouraged to bring their best ideas forward and adopt a growth mindset More Than Just Tapes... In addition to being obsessed with our customers, Shurtape is committed to being socially and environmentally responsible. We recognize that our actions today affect our world tomorrow, and we are committed to responsible manufacturing processes that protect the communities in which we operate. We Ask for the Best, and Offer the Best in Return We are looking for passionate, innovative individuals who thrive in a dynamic environment to join the Shurtape team. If you're looking to be part of a forward-thinking, fast-paced, and supportive team, we'd love to hear from you! Our tapes may do the sticking, but it's our people who hold it all together. SUMMARY OF POSITION The Manager, Digital Marketing, works under the strategic direction of the Manager, Owned and Earned Media, to develop, manage and optimize the Company's digital marketing channels, including brand and corporate websites, email marketing programs and marketing automation initiatives. This role creates engaging, measurable digital experiences that build awareness and preference for the Company's consumer and industrial brands while ensuring each channel is effective, secure and aligned with business objectives. T he Manager, Digital Marketing, is also responsible for establishing meaningful KPIs, evaluating performance and continuously improving customer experience and engagement. The role collaborates closely with Marketing, Sales , agency partners and supporting teams to develop and activate integrated digital initiatives that drive results. ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned. Owns the strategy, governance, management, maintenance and continuous improvement of all company and brand websites, microsites and landing pages, including content ownership, publishing processes, brand and technical standards, updates, enhancements, redesigns and new functionality, in coordination with internal stakeholders, content teams and external agency partners. Ensures digital properties provide accurate content, brand consistency, reliable performance and best-in-class user experience by monitoring and addressing website health, security, accessibility, compliance, functionality and performance in accordance with digital best practices. Manag