Marketing Specialist

Description The Marketing Specialist serves as a dedicated marketing partner to several departments and programs across Shalom Austin, providing end-to-end marketing and communications support from strategy through execution.

This position works closely with internal departments to understand their goals, audiences, priorities, and challenges, then develops and executes marketing plans that help them achieve those goals. The role combines strategic thinking, project management, writing, digital marketing, content development, website management, and hands-on execution.

The ideal candidate is a highly organized, collaborative, proactive marketer who enjoys working across many different areas of an organization and can move comfortably between strategic planning and tactical execution. They are able to advise internal partners while also rolling up their sleeves to write the email, update the webpage, build the campaign, coordinate the creative with a graphic designer, and any other work necessary to make sure the work gets done.

The is a full time, salaried position. We are seeking a local Greater Austin resident. This position is hybrid, requiring at least two days per week or more in the office and attending other events or programs outside of working hours as needed.

Essential functions

• Serve as the primary day-to-day marketing partner for an assigned portfolio of departments and programs.
• Build strong relationships with internal partners and develop a deep understanding of their programs, audiences, goals, calendars, and priorities.
• Consult with departments on marketing needs, recommend appropriate strategies and channels, and help prioritize communications.
• Translate departmental goals and organizational priorities into effective marketing and communications plans.
• Develop integrated marketing and communications plans for programs, initiatives, events, campaigns, and ongoing departmental priorities.
• Define objectives, audiences, key messages, calls to action, channels, timelines, tactics, and measures of success.
• Recommend new or improved approaches based on audience needs, performance data, and marketing best practices.
• Write, edit, and proofread marketing content for a variety of audiences and channels.
• Coordinate content and copy approvals with internal stakeholders.
• Support basic SEO, digital content optimization, and user experience improvements.
• Monitor website content and proactively identify outdated, missing, or unclear information.
• Adapt departmental content and campaigns for social channels as appropriate.
• Monitor performance on social media and use engagement data to improve future communications.
• Partner closely with the graphic designer to develop creative assets that support marketing strategies and campaigns.
• Manage the creative development process with the designer, including timelines, feedback, revisions, approvals, and final delivery.
• Coordinate with photographers, videographers, vendors, or other creative resources when appropriate.
• Track and evaluate the performance of marketing initiatives using available analytics and reporting tools.
• Share results and learnings with internal partners.
• Provide flexible marketing support across channels as priorities change.
• Participate in Marketing planning, meetings, brainstorms, and team initiatives.
• Support special projects and other duties as assigned.

Our great benefits

• We’ll provide a FREE membership to the fitness and aquatics center, and offer you discounts on programs, including personal training.
• We are a learning organization! Our staff have regular opportunities for training and continuing education.
• We offer outstanding medical insurance coverage through Cigna, and we’ll pay over 80% of the premium cost of our base plan on your behalf.
• You will have the option to contribute to our 403(b) with and the opportunity for a company match.
• We provide life and long-term disability insurance, and we pay 100% of the cost for you.
• We will give you lots of paid time off. First-year employees receive: 18 days of paid time off, and more than 15 Jewish and Federal holidays.
• We’ll offer you up to a 50% discount for your kiddos in our amazing early childhood program, as enrollment allows.
• You will have access to our amazing Employee Assistance Program (EAP).
• We understand that you need a work/life balance and that you have commitments outside of the workplace, so we’ll do our very best to offer you some flexibility in your work schedule.
• We’ll provide you with the opportunity to make a difference in the Central Texas Jewish community every day.

Requirements

• Bachelor’s degree in marketing, communications, public relations, journalism, advertising, business, or a related field, or equivalent professional experience.
• 4–6 years of professional experience in marketing, communications, content marketing, nonprofit marketing, or a related field.
• Excellent writing, editing, and proofreading skills with strong attention to detail.
• Experience developing marketing content across multiple channels, including email, websites, social media, and print.
• Strong understanding of digital marketing and audience-focused communications.
• Demonstrated ability to manage multiple projects, priorities, stakeholders, and deadlines simultaneously.
• Strong project management and organizational skills.
• Ability to work collaboratively with designers and other professionals and provide clear creative direction and feedback.
• Strong interpersonal and relationship-building skills with the ability to work effectively with people across a complex organization.
• Strong problem-solving skills, initiative, and the ability to work independently.
• Ability to move comfortably between strategic planning and hands-on execution.
• Proficiency with Microsoft Office and common digital marketing and communications tools.
• Experience with email marketing platforms and marketing automation tools.
• Experience with social media management and scheduling platforms.
• Experience working in a nonprofit, philanthropic, community, education, cultural, or other mission-driven organization is a plus.

Supervisory responsibilities - no direct reports Work environment - Work in the Shalom Austin office at least 2 days per week and as assigned by supervisor. Physical demands - the physical demands of the job, including bending, sitting, lifting and driving. Position type and expected hours of work - Full-time position, Monday-Friday, 9AM-5PM, additional weekday and weekend hours required to complete project deadlines and attend community events. Travel - 5% (conferences, events, professional development)