PPC Specialist

alon Boss Marketing is a new and upcoming digital marketing agency for professionals and brands in the beauty industry.

We run various lead generation and other advertising campaigns for salons, salon suites, beauty brands & beauty professionals.

Responsibilities:

• Develop, implement, and manage PPC campaigns across various platforms such as Google Ads, Meta & Tiktok
• Conduct keyword research and optimize campaign performance to drive maximum ROI
• Monitor campaign budgets, performance, and KPIs to ensure targets are met
• Perform A/B testing and analyze data to continuously improve campaign effectiveness
• Collaborate with cross-functional teams to align PPC strategies with overall marketing objectives
• Stay up-to-date with industry trends and best practices in PPC advertising
• Provide regular reporting on campaign performance and make data-driven recommendations for optimization

Requirements

Skills:

• Proficiency in Google Ads Manager, Meta Business Suite or other campaign management platforms
• Strong understanding of performance marketing principles and strategies
• Knowledge of media planning, research, and market analysis
• Familiarity with media buying processes and negotiation tactics
• Analytical mindset with the ability to interpret data and make data-driven decisions
• Excellent communication skills to effectively collaborate with internal teams and external partners

Benefits

Available within 6-12 months