Social Media Coordinator

We are looking for a Social Media Coordinator to help elevate our digital presence in Miami, Florida through thoughtful storytelling, consistent publishing, and engaging brand content. This role is ideal for someone who combines creativity with organization and enjoys working closely with teams to turn business activity into effective social media and marketing assets. The position supports daily content execution, brand consistency, and ongoing visibility for the firm and selected property assignments.

Responsibilities:

• Develop and manage a content schedule for social channels, adjusting priorities as new announcements, deals, and marketing opportunities arise.
• Create, publish, and optimize posts across platforms such as LinkedIn and Instagram, while helping maintain a steady cadence for firm and property-related content.
• Attend broker meetings and other on-site activities to capture photos, video, and real-time material that can be turned into compelling social content.
• Partner with brokers and internal stakeholders to shape messaging, gather updates, and translate business activity into audience-friendly campaigns and posts.
• Produce and edit basic marketing materials, including flyers, invitations, and branded graphics, using tools such as Canva and similar design platforms.
• Help preserve brand standards by ensuring visual and written content aligns with the organization’s identity and marketing goals.
• Support website maintenance by making routine content updates in WordPress and keeping key pages current as needed.
• Use scheduling, workflow, and project management tools to organize requests, track deadlines, and keep content production moving efficiently.
• At least 2 years of experience in social media, content creation, or digital marketing roles.
• Demonstrated ability to plan, write, and publish content across business-focused social media channels.
• Familiarity with social media management platforms and an understanding of current platform trends and best practices.
• Working knowledge of Canva and basic graphic editing skills for branded marketing pieces.
• Strong communication and interpersonal skills with the ability to collaborate effectively across teams.
• Highly organized approach to managing calendars, shifting priorities, and multiple content requests.
• Experience with basic website updates in WordPress is preferred.
• Exposure to Adobe Creative Suite or similar design software is a plus.