Digital Marketing Manager

We are continuously expanding our network of Digital Marketing Managers for future opportunities with growing organizations. We are interested in connecting with professionals who can lead digital marketing strategy, optimize website performance, drive lead generation, and support brand growth across multiple digital channels. The ideal candidate combines expertise in digital marketing, website management, analytics, content strategy, marketing automation, and team leadership to drive measurable business results. These professionals are typically responsible for growing digital audiences, generating qualified leads, improving marketing performance, managing digital platforms, and ensuring a consistent brand experience across web, email, search, and social channels.

Responsibilities

• Lead and develop digital marketing teams, providing strategic direction, coaching, and performance management.
• Own website content, user experience, CMS management, landing pages, and ongoing digital platform optimization.
• Develop and execute lead generation strategies while tracking lead volume, conversion rates, and cost-per-lead performance.
• Manage email marketing campaigns, drip programs, customer nurture journeys, and marketing automation initiatives.
• Create and oversee digital content strategies, including blogs, SEO content, website content, and audience engagement campaigns.
• Monitor and report on digital marketing KPIs, including website traffic, leads, engagement, conversions, and ROI.
• Manage digital advertising partners, website vendors, agencies, photographers, videographers, and other third-party marketing partners.
• Oversee SEO, SEM, local listings, digital mapping platforms, and online directory management.
• Research and implement new digital marketing channels, technologies, AI tools, and automation opportunities.
• Develop marketing workflows, reporting processes, and SOPs to improve efficiency, consistency, and scalability.
• 5+ years of digital marketing experience.
• 2+ years of team leadership or direct people management experience.
• Experience managing websites, CMS platforms, digital campaigns, and lead generation programs.
• Strong knowledge of SEO, SEM, email marketing, CRM systems, and marketing automation.
• Experience developing content strategies and managing multi-channel digital campaigns.
• Proven ability to analyze performance metrics and make data-driven recommendations.
• Experience managing external vendors, agencies, and strategic marketing partners.
• Strong project management, communication, and organizational skills.
• Experience leveraging AI tools and automation platforms to improve marketing performance is a plus.

Tools and Technologies WordPress or other CMS platforms, Google Analytics 4 (GA4), Google Ads, Google Search Console, HubSpot, Salesforce CRM, Salesforce Marketing Cloud, Mailchimp or Klaviyo, Adobe Creative Cloud, Microsoft Office Suite, Monday.com, Asana, Wrike, or similar project management platforms