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PPL Corporation

Senior Instructional Designer

Allentown, PA, United States

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Job details

Apply by: Nov 30, 2026
Posting language: English
Posted: Nov 9, 2026

Original job description

Company Summary Statement

As one of the largest investor-owned utility companies in the United States, PPL Corporation (NYSE: PPL), is committed to creating long-term, sustainable value for our 3.5 million customers, our shareowners and the communities we serve. Our high-performing regulated utilities - PPL Electric Utilities, Louisville Gas and Electric, Kentucky Utilities and Rhode Island Energy - provide an outstanding experience for our customers, consistently ranking among the best utilities in the nation. PPL’s companies are also addressing challenges head-on by investing in new infrastructure and technology that is creating a smarter, more reliable and resilient energy grid. We are committed to doing our part to advance a cleaner energy future and drive innovation that enables us to achieve net-zero carbon emissions by 2050 while maintaining energy reliability and affordability for the customers and communities we serve. PPL is a positive force in the cities and towns where we do business, providing support for programs and organizations that empower the success of future generations by helping to build and maintain strong, diverse communities today.

Overview

The Sr. Instructional Designer is responsible for working closely with subject matter experts and others to conceptualize, design, and develop highly interactive learning solutions (e-learning, instructor-led training, simulations, webinars, and blended solutions) that target learning objectives and improve performance of PPL employees. These solutions can address skills (mostly technical), compliance, and safety related instruction. The Senior Instructional Designer is familiar with learning principles so they many analyze, design, develop, and evaluate instructional materials and programs. The Sr. Instructional Designer must be able to communicate with employees at all levels in the organization, demonstrating a solid understanding of a systematic approach to training (SAT model, ADDIE model, etc.), needs analysis techniques, adult learning theory, and all aspects of e-Learning design and development.

Responsibilities

Applies instructional design expertise to create learning solutions using various media such as CBT/WBT programming, video, sound, webinars, and classroom technology. Develops content, scripts, storyboards, and program flow for multimedia production.
Applies expertise in instructional systems design to develop interactive lessons within the classroom setting, utilizing various learning compression methodologies - including accelerated learning and participant-centered approaches - to optimise the educational experience.
Defines the necessary requirements, evaluation methods, and feedback processes for developing webinars, computerized tests, E-Learning modules, and highly interactive classroom lessons, as well as making recommendations for integrating technology into classroom settings.
Consults with and advises department management on the effective use instructional approaches to meet training objectives. Consults with instructors and experts to enhance the student experience through varied teaching methods.
Researches and makes recommendations on educational best practices, instructional resources, instructional technologies and multimedia hardware/software to support teaching and learning.
Using project management expertise, to lead projects, organize and prioritize workflow, follow-up on tasks and action items, and performs tasks to ensure training development projects are completed by established deadlines.
Develop media-rich e-Learning modules and simulations using: Articulate 360, Vyond, Photoshop, Adobe Create Suite, Camtasia, Captivate (or other multi-media solutions). Produce webinars using Zoom, MS Teams or other emerging webinar platforms. Assess emerging learning technologies such as classroom apps for use at PPL. Where appropriate, develop standards and guidance for tools.
Works with PPL's equivalent of an LMS to create and track courses.
All positions in which driving is an essential function of the job, regardless if the job code is marked safety sensitive or not, will also be included as safety sensitive.
May be assigned an Electric Utilities emergency and storm role. This is a special assignment that comes into play during storms and other emergencies when the company needs to restore power or respond to other issues affecting customer service. This role may necessitate the need to work after-hours, outside of your normal schedule.
The company reserves the right to determine if this position will be assigned to work on-site, remotely, or a combination of both. Assigned work location may change. In the case of remote work, physical presence in the office/on-site may be required to engage in face-to-face interaction and coordination of work among direct reports and co-workers.
Performs other duties as assigned
Complies with all policies and standards

Qualifications

Bachelor's Degree in instructional design, education, technology, or related field AND 5+ years experience in instructional design and course development; or equivalent combination of education and experience on a year for year basis is required.
Knowledge of the adult and online learning principles.
Strong verbal, presentation, and written communication skills.
Flexible with technology and can learn new software and systems quickly and be adaptable to new methods.
Self-starter, innovative and creative, excellent verbal, and written communication skills.
Significant knowledge of programming e-learning with one or more e-learning programming tools

Preferred Qualifications:

A Master's degree in instructional design or related field.
Experience with Articulate, Camtasia, Adobe Creative Suite, etc.
A multimedia and e-learning portfolio.

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More about this job

Skills

E-learning
Regulatory compliance
Adult education
Cognitive behavioural therapy
Teaching
Project management
Workflow
Articulate 360
Adobe Photoshop
Zoom
Microsoft Teams
Webinar
Learning technologies
LMS
Communication skills
Adaptability
Adobe Creative Suite

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