Producer - Creative X

Summary:

Creative X is a global, integrated creative agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp, and our hardware products. We are building accelerated production methods, repeatable creative AI skills, and integrations with Meta's own first-party tools to augment our creatives across every brand we support.Creative X is hiring a Producer to lead content production and drive AI integration across Creative X and Meta's brands. The role will include a mix of producing campaign work and contributing to the team leading our AI production strategy, methodologies, and systems that make work scalable. You will own the schedule, scope, budget, resourcing, and quality of multiple projects at once, from brief to final delivery, across mixed deliverables: live action, stills, animation, motion design, AI creative, social formats, versioning, and localization. The ideal candidate solves production challenges across disciplines, communicates project status and decisions clearly to stakeholders, and enables teams to deliver high-quality creative, while turning what they learn on every production into better tools, workflows, and systems

Required Skills:

Producer - Creative X Responsibilities:

• Lead end-to-end production for multiple concurrent projects across Meta brands (kickoff, scoping, bidding, timelines, budgets, reviews, approvals, and delivery)
• Find opportunities for AI and automation integrations across the production process, and identify the best methods for designing, building, and socializing them with creative leads, technical teams, and cross-functional partners
• Turn repeatable production work (motion and brand templates, UI population, resizing, versioning) into templated, automated workflows
• Build and manage custom AI skills and agents for creative workflows (e.g. brief analysis, brand QC, design review, asset generation), and test their outputs against creative and brand standards
• Drive first-party tool building and third-party tool research and evaluations. Apply productization and systems-thinking approaches, and partner with engineering and product teams to turn production experience and knowledge into scalable tools and systems
• In partnership with Business Affairs, drive creative governance, ethics, and legal processes for AI-assisted production, with a working understanding of talent agreements, usage rights, IP protections, and responsible AI use
• Stay current on Gen AI tools, model releases, and Meta AI tools, and onboard creative teams to new ways of working through clear documentation and training

Minimum Qualifications:

Minimum Qualifications:

• Proven ability to bid, award, and execute productions across live action, animation, and stills, delivering on time, on budget, and on strategy with internal teams and external partners

Preferred Qualifications:

Preferred Qualifications:

• Experience building workflow automations (e.g., n8n, Google Workspace/Apps Script) or custom Figma plugins
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Basic technical capabilities in using coding agents, reviewing code changes, and building custom agents
• Fluent in Figma with an understanding of building a design repository of custom skills
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Experience building or rolling out a new production model or workflow and measuring its impact
• Fluent in Weavy, Runway, Krea, ElevenLabs or similar Gen AI creative tooling
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

Public Compensation:

$122,000/year to $175,000/year + bonus + equity + benefits

Industry: Internet

Equal Opportunity:

Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@meta.com.