Associate Digital Attribution Analyst

About the Role

As Associate Digital Attribution Analyst, you will support and execute product attribution strategies that optimize product data quality, consistency, and usability. Serving as a category expert, you will leverage taxonomy, attribution, and data insights to improve product discoverability, enhance the digital customer experience, and ensure accurate, high-quality product information across digital channels.

What You’ll Do

• Serve as the subject matter expert for digital attribution strategy within assigned business categories
• Validate taxonomy and vendor-provided product attribution to ensure accuracy, consistency, and alignment with category strategies
• Lead and execute post-publish attribution initiatives that enhance onsite search, navigation, filtering, and customer experiences
• Manage taxonomy restructuring and product data optimization projects, including post-implementation analysis and cross-functional coordination
• Conduct product data audits using AI-enabled tools to improve data quality, accuracy, and governance
• Research, recommend, and implement enhancements to taxonomy and attribution that improve product discoverability and customer experience
• Partner with Digital and cross-functional teams to understand business changes and translate them into attribution requirements
• Monitor attribution performance metrics and provide reporting on progress toward digital initiatives and business objectives
• Identify, document, and partner with technology teams to resolve system defects and improve attribution processes
• Develop and maintain attribution documentation, standards, and training materials while onboarding and mentoring new team members
• Additional tasks may be assigned

What Skills You Have

Required

• 1+ years of ecommerce or retail experience

Preferred

• Bachelor’s degree in a related field
• Previous experience with data entry