Media Manager
- OH, United States
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Job details
- Posting language
- English
Original job description
Information about #[[id]] [[extTitle]]
Work Location: Colleagues for this role will be mainly in Eastern and Pacific time zones; the selected candidate will reside in the continental US
For more than 80 years, our company has been powered by people who are energized by helping the world experience greater health and well-being.
The positive impact of our PURELL® hand and surface hygiene solutions is driven by our global community of highly collaborative and talented team members who love to learn, innovate, care for each other, and deliver our Purpose of Saving Lives and Making Life Better.
We look for people who are inclusive, results driven, customer-focused, and passionate about impacting the health and well-being of people, businesses, and communities around the world. If this inspires you, please join us at Clorox Purell ProCare.
Role Objective
The Media Manager leads paid media strategy for Clorox Purell ProCare’s (B2B) national and account-based campaigns, driving audience engagement through traditional executions and innovative, test-and-learn approaches. The role owns media planning, buying, select in-house activations, and performance measurement, leveraging agency support, as needed. This position also cultivates industry partnerships, advises on retail media and full-funnel channel integration, and leads holistic search strategy, including paid search activation and coordinated execution across digital platforms.
Essential Functions and Responsibilities
- Media Strategy & Innovation: Leads development and optimization of media strategy and investments, driving audience engagement and innovative approaches. Leverage market insights and partner with agencies as necessary to inform channel and tactic decisions. Foster connectivity and collaboration with broader marketing team.
- Media Planning, Buying, Execution & Relationships: Lead media planning, buying, and execution across key paid channels, with direct ownership of select in-house activations and agency support leveraged as needed. Manage campaign execution, including creative rotations, timelines, and optimization. Cultivate partnerships with key industry associations and publishers, including negotiation of media placements and sponsorships. Collaborate on integrated campaign development and ensure alignment with BU priorities to drive full-funnel effectiveness.
- Performance Management & Measurement: Lead development of media measurement frameworks and KPIs, facilitating reporting and data sharing with media agency and internal teams to drive data-driven optimizations and actionable insights.
- Holistic Search Strategy: Lead the BU’s holistic search strategy across traditional and evolving AI-powered search environments, driving discoverability, visibility, and engagement. Own paid search strategy and activation, while partnering with internal teams to guide and ensure coordinated execution across digital platforms. Continuously evaluate emerging search trends and opportunities to optimize performance and strengthen the BU’s digital presence.
Education and Experience
- Bachelor’s Degree in Communications, Advertising/Marketing or related field
- Minimum five (5) years' Agency / Client side with relevant experience in media planning, buying & execution. B2B experience preferred
- Strong collaboration skills to maximize internal team partnerships and agency support, as appropriate
- Proven ability to support full-funnel campaigns across diverse media channels (e.g., display, video, programmatic, SEM), including hands-on experience managing and optimizing paid search campaigns in platforms such as Google Ads
- Familiarity with AI search trends, generative engine optimization (GEO), and AI search visibility and measurement tools (e.g., Bluefish), with the ability to translate emerging capabilities into actionable search strategies
- Results-driven with analytical mindset and proficiency with paid & earned media metrics and data analysis preferred
- Proficiency in Microsoft Office Suite required
- Understanding of media trends, consumer behaviors, and innovations
- Excellent verbal and written communication, exceptional organizational skills, and attention to detail
- Innovator mindset with strong project management and thought leadership
- Eagerness to broaden marketing skills beyond media planning/investment
Supervision/Coordination
This role will not directly supervise colleagues but will provide direction to agencies
Travel Requirements
Overnight Travel - sporadic - required.
FLSA Status
Exempt
Compensation & Benefits
The expected starting pay for this role is between [[salaryMin]] - [[salaryMax]] per year. Within this range, an offer will depend on factors such as level of experience and technical competencies relevant to this specific role, as well as internal equity considerations. In addition to base pay, all GOJO team members are bonus eligible. Click Here for a comprehensive list of benefits we offer including 401(k) match, parental leave, and onsite well-being care.
To Apply:
If you’re interested in joining the team at Clorox Purell, we’d love to hear from you. To apply, please complete our online application and include your resume and a cover letter that helps us get to know you a bit better. Because we focus on filling open roles, resumes not submitted through an application are not accepted.
Clorox Purell is the business name of GOJO Industries, LLC, and we are an Affirmative Action and Equal Opportunity Employer. We value different backgrounds, experiences, and perspectives, and all qualified applicants will be considered for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, or disability.
Applicants must be legally authorized to work in the United States.
We kindly ask that recruiters, search agencies, or other third parties not submit candidates without prior written authorization from Clorox Purell, as we do not accept or compensate for unsolicited referrals.
More about this job
Skills
- Search engine marketing
- Media planning
- Negotiation
- Performance management
- Reporting
- Collaboration
- SEM
- Google Ads
- Data analysis
- Microsoft Office
- Communication skills
- Organizational skills
- Attention to detail
- Project management
- Leadership