DMX Specialist / Journey Builder

Required Skills & Experience

• 3+ Years experience with a focus on a/b testing, multi variate testing, segmentation, lifecycle marketing, and/or personalization within the digital ecosystem -2+ years working in AJo
• Strong digital program and project management background ideally within the CRM and marketing technology space. -Familiarity with AirTable project management software -Experience briefing and working with internal and external creative agencies
• Strong Marketing Technology and CRM executional competence at scale ideally with the Adobe suite of solution.
• Passion and drive to teach operators how to use new tools and capabilities to both perform their tasks today as well as transform ways of working internally and experiment with new ways to reach, serve, and retain members at scale in the future.
• Change management and transformation experience at scale
• Deep curiosity for the consumer, the changing marketing and industry landscape, a passion for leading teams and driving transformation

Job Description

Insight Global is looking for a multi-dimensional digital marketer. Their role will support the Digital Marketing Experiences Team, across lifecycle trigger comms and branded campaign sends. They will sit onsite at one of our largest retail clients in the PNW. The candidate will have experience driving a/b testing and experimentation, must be experienced and comfortable building, updating and scheduling journeys in Adobe Journey Optimization. This individual will also be supporting the client’s full owned channel digital experiences briefing and execution across e-mail, app, and dotcom in addition to supporting the client’s promotional workstream. To be successful, you must be a detail-driven marketer with a discerning creative eye and consumer-focused mindset. You will work with the cross-functional team across Consumer Direct Marketing, Site Experience, Digital Products, and more.