Senior Strategist

Reports to: Chief Creative Officer Location: San Diego, CA (onsite/hybrid)

About Us

Grizzly is an independent creative agency. We guide brands onward™ to challenge convention and impact culture. We work at the convergence of branding and advertising - blending strategy, design, and storytelling to build deeper connections between brands and people. We partner with brands pioneering new futures. The trailblazers. The visionaries. The courageous. The businesses of tomorrow that believe in a better world and are hell-bent on building it. Adventurous Brands™ create and lead categories, secure the world’s work, and change how we live. We put creativity to work for business because we believe the most innovative brands have the power to affect just about anything. They challenge convention, impact culture, and forge connections. We help them navigate an increasingly complex and challenging world. This is how we guide brands onward. Position Summary The Senior Strategist at Grizzly is a key contributor to the development of innovative strategic insights and the overall success of client relationships. This individual plays a critical role in research, planning, and strategic execution, helping guide brands through discovery, insight generation, positioning, and creative alignment. The Senior Strategist is a trusted advisor to clients and an integral member of the project team.

Key Responsibilities

Strategic Planning, Analysis & Evaluation

• Conduct research on brand positioning, audience behavior, cultural trends, and market landscapes
• Analyze data and insights to create informed, forward-thinking strategies
• Develop project scopes, strategic briefs, timelines, and proposals
• Translate business objectives into actionable plans for creative and marketing execution
• Write clear, inspiring creative briefs and guide the team through the strategy process

Team Leadership & Client Collaboration

• Partner with account leads to align strategic direction with client goals
• Present strategies and insights to clients and internal stakeholders
• Help lead new business pitches and growth initiatives
• Support and mentor junior strategists and team members
• Actively foster strong, long-term client relationships based on value and trust

Project Management & Delivery

• Manage assigned strategy projects from kickoff to delivery
• Guide long-term brand and campaign development across marketing channels
• Measure, track, and report on strategy impact and outcomes
• Design and oversee research initiatives, both qualitative and quantitative
• Lead the development of marketing plans, measurement frameworks, and strategic deliverables

Internal Development

• Contribute to the development of new processes and tools that elevate strategy work
• Collaborate with other departments to build integrated client solutions
• Assist in the creation of thought leadership content and client-facing reports
• Help evolve Grizzly's strategic offerings and internal capabilities

Qualifications

• 5+ years of experience in brand, communications, or marketing strategy
• Proven success in building brand frameworks and integrated strategic plans
• Strong analytical and conceptual thinking skills
• Excellent communication, presentation, and writing skills
• Adept at collaborating cross-functionally and managing complex projects
• Experience in client services, new business, and account growth
• Understanding of digital ecosystems and marketing platforms
• Self-starter with strong time management and organizational abilities

Work Requirements

• Must be located within a one-hour drive of San Diego, CA
• Flexibility with schedule to meet client commitments
• Domestic and international travel may be required

Disclaimer The above job description is meant to describe the general nature and level of work being performed. It is not an exhaustive list of all responsibilities, duties, and skills required for the position. Employees will be required to follow any other job-related instructions and perform other job-related duties requested by their supervisor in compliance with federal and state laws. All job requirements are subject to modification to reasonably accommodate individuals with disabilities. Some requirements may exclude individuals who pose a direct threat or significant risk to the health and safety of themselves or others. Employment remains at-will.