Brand and Content Designer
- West Hollywood, CA, United States
$73,388 to $97,850 USD / year
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Job details
- Pay
- $73,388 to $97,850 USD / year
- Experience
- 4-6 years of professional design experience, ideally with a mix of agency and in-house work, and a strong preference for startups or small, agile teams
- Posting language
- English
- Posted
Original job description
About the Team:
Grindr is an AI-native platform powering how millions of gay people connect globally. With 15M+ monthly users, 130B+ annual messages, and a team of fewer than 200, we move fast, stay lean, and tackle technical problems at a scale few companies ever see.
Your work will span the full range of how Grindr shows up on the internet and across channels. You’ll concept and design ad campaigns across digital, out-of-home, and in-app placements, building complete campaign systems from the hero idea down to every size and format the media plan needs. You’ll work alongside a talented team of designers to create content for Grindr’s channels, turning cultural moments into fast, on-brand posts and helping shape the visual language of the feeds. You’ll design campaign microsites, event pages, and landing pages from concept through responsive layouts and handoff.
You’ll partner with product and PMs to bring the brand into the app through feature launches, onboarding moments, in-app messaging, and promotional surfaces that introduce new features to users. You’ll also design for Pride, partnerships, and live activations, and extend templates and guidelines that let the rest of the company move quickly without losing quality.
You’ll work directly alongside creative leadership, take briefs from teams across the company, and own projects from first concept to final files. You’ll build on the design systems, templates, and guidelines that help Grindr’s teams move fast, and you’ll have real influence on how they evolve.
At Grindr, we operate in Grindr Mode. Moderately hardcore day-to-day, truly hardcore when it counts. It’s about doing great work without burning out. Outcomes over outputs. Smart, driven people who raise your bar, with room to live full lives.
This is a hybrid role based in our Los Angeles office and will require you to be in person Tuesdays and Thursdays.
About the Job:
- Own creative like from concept through final production across campaigns, product launches, social, lifecycle, events, and cultural moments.
- Partner with Marketing, Growth, Product, Comms, Partnerships, and Grindr for Equality, turning briefs into clear, compelling creative.
- Bring fresh ideas to the table, developing multiple concepts and explaining why the strongest one is right.
- Work closely with creative leadership on larger brand initiatives, with real input on creative direction and the chance to help shape our visual identity as it grows.
- Build and maintain reusable templates, toolkits, and component libraries that help partner teams move quickly without diluting the brand.
- Keep quality and consistency high across every asset you touch.
- Design brand-led storytelling, including web experiences, video graphics, and social franchises.
- Balance multiple projects at once, switching quickly while hitting deadlines.
- Use performance data and stakeholder feedback to iterate and improve your work.
- Use AI and other creative tools to speed up your process and raise the quality of your output.
- Contribute to brainstorms and design reviews with constructive, honest feedback.
Role Requirements:
- 4-6 years of professional design experience, ideally with a mix of agency and in-house work, and a strong preference for startups or small, agile teams
- This role requires someone with their finger on the pulse of gay culture and media to help stay abreast of relevant trends.
- Strong sense of design direction to execute on projects like: ad campaigns, social content, info graphics,, landing pages, event design, in-app messaging, feature launches, onboarding flows, promotional banners, push notification visuals, Pride campaigns, partnership activations, live events, environmental graphics, merch, illustrations, brand guidelines, design templates, and email campaigns.
- A portfolio that shows both strong craft and clear conceptual thinking, with work that spans multiple touchpoints.
- Experience working within established brand guidelines and extending design systems across digital and print.
- Proficiency in Figma and Adobe Creative Suite (Illustrator and Photoshop required; InDesign and video editing are a plus).
- Comfort with sketching, storyboarding, and wireframing to communicate ideas early.
- Experience juggling requests from multiple stakeholders and keeping quality high under tight timelines.
- Clear, direct communication and the confidence to walk others through your work, take feedback well, and advocate for your ideas.
- Strong attention to detail and the ability to take work from concept to final files.
- Cultural fluency in LGBTQ+ culture and a genuine interest in the community Grindr serves.
- Hands-on experience using AI tools to streamline repetitive tasks.
You May Thrive in this Role if You:
- Have your finger on the pulse of pop culture and gay trends, history, news, and media.
- Are well-versed in AI image generation.
- Are ready to move from executing great work to shaping where the work goes.
- Love creating options and concepts.
- Treat file organization as a craft.
- Learn fast, ask good questions, and want to grow alongside senior creatives.
- Care about producing creative you’re proud to put in your portfolio.
Benefits and Perks:
- Health, Dental & Vision Full premium coverage for you. Partial coverage for dependents.
- Family Formation Up to $300,000 in fertility and family-building support, covering IVF, surrogacy, egg freezing, and adoption.
- Retirement: 401(k) with 6% match and immediate vesting.
- Compensation: Industry-competitive compensation, company bonus, and equity for every employee.
- Gender-Affirming Care : Industry-leading gender-affirming offerings with up to 90% cost coverage, access to Included Health, monthly stipends for HRT, and more.
- Time Off & Rest Flexible vacation policy. Two company-wide rest weeks per year.
- Other Benefits: Monthly stipends for cell phone, internet, wellness, food, and commuting, breakfast/lunch
About Grindr:
Grindr is building the Global Gayborhood in your Pocket. With more than 15 million monthly active users, Grindr has become a fundamental part of the gay community and is charting a path to make the world more free, equal, and just.
As a public company, we're moving into the next chapter: becoming an AI-native organization that's redefining what's possible for our community. We're embedding AI into our product and operations, moving with startup speed while operating at scale.
Everything we do is rooted in impact for our users and outcomes for the business. This isn't social work, it’s impact through excellence. Business success is what gives us the power to serve our community and the seat at tables others can't reach. How we work is defined by Grindr Mode, our operating model that's moderately hardcore day-to-day and truly hardcore when it counts. We think like owners, drive real outcomes, create clarity through action, and push each other to go further than we thought possible.
We’re headquartered in West Hollywood with offices in the Bay Area, Chicago, and New York. Our work extends beyond the product through Grindr for Equality, our social impact initiative that's partnered with 100+ community organizations globally to advance safety, health, and human rights for LGBTQ+ people worldwide.
We're profitable, growing, and building a team of smart, driven people who bring different backgrounds, experiences, and perspectives to the work. Want to build technology at a massive scale that serves millions? Come join us!
Grindr is an equal-opportunity employer.
To learn more about how we handle the personal data of applicants, visit our Employee and Candidate Privacy Policy https://www.grindr.com/privacy-policy/applicant-privacy-policy/.