Digital Campaign Specialist

Genius Monkey is growing our Campaign Management team, and we’re looking for sharp, marketing-minded people who want to get hands-on with programmatic advertising. As a Digital Campaign Specialist, you’ll plan, launch, measure, and optimize campaigns across multiple networks and DSPs. You’ll work with AI-powered tools and our own Omni-Monkey platform to get well-defined results for clients.

Summary of the Position

• Build and manage campaign strategies across multiple verticals, channels, and ad formats. Including: display, video, CTV/OTT, native, DOOH and social (LinkedIn, FB, IG, X, etc.)
• Learn targeting best practices and audience limitations of multiple ad networks including: Google Ads, DV360, Y!DSP, TTD, Microsoft Ads, Amazon DSP, and many more!
• Optimize toward client KPIs like ROAS, CPA, and conversion rate, using both platform automation and hands-on adjustments
• Partner with the account management and client development teams to set clear goals and get the most from every ad dollar
• Plan, run, and track campaigns across established and emerging channels, including connected TV and retail media networks
• Monitor delivery, pacing, and brand safety to make sure campaigns run as expected and hit targeting objectives
• Use AI tools to speed up audience research, creative testing, reporting, and insights
• Adapt targeting to a privacy-first world using first-party data, contextual targeting, and consent-based signals

Education & Experience Requirements

• A passion for marketing strategy and learning new platforms
• Hands-on experience with display, video, CTV, DOOH and social advertising
• Strong analytical skills, with good instincts for making data-backed decisions
• BA or BS plus 1-2 years of comparable experience, or 3+ years of comparable experience
• Google Ads/DV360 certification required, other network and DSP certifications a plus!
• Working knowledge of AI-driven bidding strategies like Performance Max and Advantage+ (and when to override them)
• Ability to make sound marketing decisions from a combination of intuition and data-driven results

Benefits

• Exceptional health, dental, and vision benefits
• 401(k) plan with employer matching
• Quarterly bonus plan
• 2 weeks paid time off, 3 weeks after 2 years

About Us

Genius Monkey is a pioneer in programmatic marketing technology that delivers quality, hyper-targeted advertising across networks to ensure the right people see the right ads at the right times, no matter the platform or device. Using our proprietary programmatic ad tech, Omni-Monkey, we are driven to provide industry-leading digital advertising services combined with proven tracking, attribution and optimization. Genius Monkey believes in never being complacent, “relentless effort” is a large part of our company mantra. We strive to stay on the cutting edge of digital advertising technology and attribution, while maintaining human oversight. The company is headquartered in Arizona.