Staff Product Manager, Advertiser Experience (Ads)

What we’re building and why we’re building it. Fetch helps people live rewarded every day, with a vision to become the rewards destination for everyone. We turn everyday activities into meaningful rewards, whether it’s grocery shopping, grabbing a quick meal, or playing a favorite mobile game. To date, we’ve awarded more than $1 billion in Fetch Points to our users. Each day, more than 13 million receipts are submitted on Fetch, providing visibility into over $212 billion in gross merchandise value. This creates the largest retail-agnostic, SKU-level view of household spending, powering Fetch as an outcomes-based advertising platform that helps brands acquire and retain lifelong consumers. The Fetch app is available on the App Store and Google Play, with more than 6 million five-star reviews from a highly engaged and loyal user base. It’s not just our users who believe in Fetch: with investments from Softbank, ICONIQ, DST, Greycroft, and partnerships ranging from challenger brands to Fortune 500 companies, Fetch is reshaping how brands and consumers connect in the marketplace. When you work at Fetch, you play a vital role in a platform that drives brand loyalty and creates lifelong consumers with the power of Fetch points. User and partner success are at the heart of everything we do, and we extend that same commitment to our employees. At Fetch, we value curiosity, adaptability, and the confidence to explore new tools, especially AI, to drive smarter, faster work. You don’t need to be an expert, but you should be ready to learn quickly and think critically. We welcome learners who move fast, challenge the status quo, and shape what’s next, with us. Ranked as one of America’s Best Startup Employers by Forbes for two years in a row, Fetch fosters a people-first culture rooted in trust, accountability, and innovation. We encourage our employees to challenge ideas, think bigger, and always bring the fun to Fetch. Meet Fetch Product At Fetch, Product is a multidisciplinary practice that brings together product management, design, and illustration to shape how users experience our platform. Product teams translate complex systems, data, and business needs into simple, compelling, and trustworthy experiences. Teams operate in problem spaces where ambiguity is common, and the right answer is rarely obvious. Success requires strong judgment, user empathy, and the ability to make informed tradeoffs across usability, feasibility, and impact while maintaining a high bar for craft, accessibility, and trust. Product partners work closely with engineering, AI & data, and business stakeholders to define direction, test ideas, and guide work from discovery through delivery, ensuring what we build creates meaningful value for millions of users.

About the Role:

We're looking for a Staff Product Manager to lead the strategy and build of Fetch’s new outcome-based ad platform. This is a 0-to-1 build of Fetch’s next generation ad manager, an AI-native platform that reimagines how advertisers buy, manage, and measure campaigns on Fetch. Your scope is the end-to-end Ad Manager experience. You’ll own key business decisions including what kind of ads to allow vs deprecate, how to present and bundle Fetch’s ad formats, and how to build an ad buying and setup experience in an AI-first world. Campaign creation, reporting, product catalog, billing, and creative generation/management are all features you’ll need to deeply think about. We're looking for someone who can effectively balance strategic thinking with execution. You’ll be setting a year-long strategy and communicating it to our exec team as well as diving into the details of Fetch’s ads systems in order to improve them. This is a full-time role that can be held from one of our US offices or remotely in the United States.

Role Responsibilities:

Define and evangelize Fetch’s ad manager strategy - owning the operational foundation that enables advertisers to transact on Fetch at scale Build the core ad buying experience including campaign creation and reporting - deeply thinking about how agents and AI can and should change the advertiser experience Ensure that our new ad manager serves the need of internal stakeholders including Finance, AdOps, AIOps, Fraud, and the Catalog teams through integrations with internal systems-of-record Drive the migration of Fetch’s many large advertisers from existing systems to the new ad buying experience Partner closely with Engineering, Design, GTM, and Data teams to balance the needs of the business while building an industry-leading advertiser experience Mentor 2 Product Managers owning integrations and core ad buying capabilities

Minimum Requirements:

6+ years of product management experience, including 3+ years building advertising technology, particularly ad managers and buying experiences Deep end-to-end understanding of advertising platforms, including campaign management, reporting, billing, and the operational systems that support advertisers Experience building 0-to-1 products and leading customer migrations from legacy systems to new platforms Comfortable partnering with engineering on platform architecture, APIs, system design, and data flows, translating complex business requirements into scalable technical solutions Strong analytical skills: you define success metrics, prioritize investments using data, and measure business impact AI-native mindset: you use AI tools daily and proactively identify opportunities to redesign products and operational workflows through AI and automation Proven ability to lead through influence, aligning Engineering, Finance, Sales, Sales Ops, Data, and executive stakeholders around a clear product strategy, and to raise the bar for other PMs Strong product judgment And ownership mindset. You thrive in ambiguity, drive complex initiatives from strategy through execution, and dive into the details to deliver exceptional user experiences. At Fetch, we'll give you the tools to feel healthy, happy and secure through: Equity: We offer full-time employees equity in Fetch, so that everyone can benefit from Fetch’s growth. 401(k): Fetch will match your contributions dollar for dollar, up to 4% of your eligible pay. Benefits for humans and pets: We offer comprehensive medical, dental, and vision plans for everyone, including your pets. Continuing Education: Fetch provides ten thousand per year in education reimbursement. Employee Resource Groups: Take part in employee-led groups that are centered around fostering a diverse and inclusive workplace through events, dialogue, and advocacy. The ERGs participate in our Inclusion Council with members of executive leadership. Paid Time Off: On top of our flexible PTO, Fetch observes 9 paid holidays, as well as our year-end week-long break. (Holidays will vary for Canada-based roles) Robust Leave Policies: 14 weeks of fully paid parental leave for all employees, plus 6 additional weeks of paid childbirth recovery leave for birthing parents, and a flexible return-to-work schedule. Calvin Care Cash: Employees who are welcoming new family members will also receive a one-time $2,000 incentive to assist employees with covering the cost of childcare, clothing, diapers, and much more! Flexible Work Environment: Collaborate with your team in one of our stunning offices, or you can work fully remotely from anywhere in the US for US-based roles. We’ll ensure you are equally equipped with the hardware and software you need to get your job done in the comfort of your home. (applicable for most roles) Fetch is an equal opportunity employer that embraces diversity, inclusion, and respect for all individuals. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, age, national origin, marital status, veteran status, disability, or any other characteristic protected by applicable law. Our commitment to inclusivity ensures that everyone is treated with dignity and has the opportunity to succeed based on their talent, skills, and potential. Fetch also provides reasonable accommodations to qualified individuals with disabilities or those with sincerely held religious beliefs, as required by law. If you need assistance with the application process or require an accommodation, please contact us at accommodations@fetch.com.