Performance Marketing Coordinator
- Columbus, OH, United States
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Job details
- Apply by
- Experience
- Experience: 0-3 years of relevant experience in Digital Marketing.
- Posting language
- English
- Posted
Original job description
Overview
About PHOENIX PHOENIX Retail, LLC is a retail platform operating the Express and Bonobos brands worldwide. About ExpressExpress is a multichannel apparel brand dedicated to a design philosophy rooted in modern, confident and effortless style whether dressing for work, everyday or special occasions. Since its launch in 1980, the brand has embraced a design philosophy rooted in modern, confident and effortless style. Express ensures you look and feel your best, wherever life takes you. The Company operates over 400 retail and outlet stores in the United States and Puerto Rico, the express.com online store and the Express mobile app. About BonobosOur Bonobos menswear brand is known for being a style instigator and offering perfect-fit risks through our innovative retail model and personalized experience. Launched online in 2007 with its signature line of chinos, Bonobos now offers a variety of styles available to order online and to try on at any one of our 50 Guideshop locations and at www.bonobos.com. Our Guideshops are in-real-life stores that deliver one-on-one service and expert fit advice. Don't think traditional retail, Bonobos is something you haven't seen before.
Location Name Columbus Corporate Headquarters
Responsibilities
POSITION OVERVIEW
Bonobos is seeking a Performance Marketing Coordinator (Paid Media) responsible for supporting and executing digital marketing campaigns across Media Partnerships, Paid Social, Online Video, Display, Affiliate, Paid & Organic Search and SEO channels. This role oversees the creative ticketing and review processes, and is responsible for creative trafficking and in-platform program execution (campaign builds). This highly cross-functional role will collaborate closely with our agency, brand marketing creative, merchandising and IT teams to drive continual growth of digital marketing programs. To be successful, the person in this role must keep pace with industry trends and platform/technology enhancements.
KEY RESPONSIBILITIES
- Work cross-functionally with internal and external teams to prioritize and complete work to support all digital marketing channels, as needed.
- Coordinate creative and IT briefing process, including providing feedback based on best practices, historical program knowledge and platform requirements.
- Review and approve creative assets that align to the digital marketing strategy and campaign specifications.
- Deliver relevant campaign assets to external stakeholders and monitor timely execution.
- Develop and maintain strong relationships with top affiliate partners and other third-party editorial partners.
- Responsible for program QA to ensure messaging, targeting, budget and frequency guidelines are implemented properly.
- Continually monitor and analyze performance across channels, leveraging data to bring new ideas to each channel.
- Proactively conduct research on industry trends and incremental testing strategies to innovate programs.
REQUIRED EXPERIENCE & QUALIFICATIONS
- Education: College degree required in relevant field of study
- Experience: 0-3 years of relevant experience in Digital Marketing. SEO, SEM, Affiliate Marketing or other applicable performance-based digital channels preferred. Retail experience is also preferred.
CRITICAL SKILLS & ATTRIBUTES
- Thrives in a fast pace, constantly changing environment
- Strong interpersonal skills. Ability to clearly, professionally and effectively work with cross-functional partners
- Self-starter with minimal day-to-day oversight needed
- Experience working with web analytic tools, preferably Google Analytics
- Analytical mindset with a drive to constantly uncover and apply learnings
- Proficient in Excel and/or Google Sheets
Early Entry
Closing
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Applicants must be currently authorized to work full-time in the United States. PHOENIX does not sponsor applicants for work visas (e.g., H-1B or TN status) for this position.
An equal opportunity employer, PHOENIX does not discriminate in recruiting, hiring or any other terms and conditions of employment hiring on the basis of any federal, state, or locally protected characteristic. PHOENIX only hires individuals authorized for employment in the United States. PHOENIX is committed to providing reasonable accommodation to individuals with disabilities. If you need an accommodation to search and apply for a job position due to a disability, please call 1-800-964-9793 and say 'Associate Relations' or send an e-mail to AssociateRelations@Express.com and let us know the nature of your request and your contact information.
Notification to Agencies: Please note that PHOENIX does not accept unsolicited resumes or calls from third-party recruiters or employment agencies. In the absence of a signed Master Service Agreement and approval from HR to submit resumes for a specific requisition, PHOENIX will not consider or approve payment to any third-parties for hires made.