Manager, Social & Emerging Platforms

Dow Jones & Co. Since 1882, Dow Jones has been finding new ways to bring information to the world's top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron's, MarketWatch and Financial News. This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day. If you are a current employee at Dow Jones, do not apply here. Please go to the Career section on your Workday homepage and view "Find Jobs - Dow Jones." Thank you. Dow Jones, Making Careers Newsworthy All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status. EEO/AA/M/F/Disabled/Vets. Dow Jones is committed to providing reasonable accommodation for qualified individuals with disabilities, in our job application and/or interview process. If you need assistance or accommodation in completing your application, due to a disability, email us at talentresourceteam@dowjones.com. Please put Reasonable Accommodation in the subject line. NYC - 1211 Ave of the Americas Full timeJob_Req_55724 Job Description: About The Team: The Trust is the award-winning creative studio of The Wall Street Journal and Barron's Group, creating premium branded content and storytelling for some of the world's leading brands. We combine the journalistic excellence and authority of our publications with strategic creativity, data-driven insights and innovative content experiences to help clients connect with influential audiences. About the Role: The Manager, Social & Emerging Platforms is a strategic and creative thinker tasked with helping to drive the cross-functional vision, growth, and execution of emerging and evolving content formats including social, TV and LLM-optimized formats for Custom Content and Brand Advertising. Evolving beyond core social channel management and creative vision, this role bridges creative direction, platform strategy, and commercial opportunity. You, with a new social team, will establish centralized ownership over the custom and brand social ecosystem-from pricing and product strategy to paid distribution and end-to-end creative direction. Additionally, this role acts as a primary cross-platform strategist, expanding storytelling initiatives into appropriate TV formats with social extensions as well as actively contributing to traditional video programming, host/talent engagements, and next-generation media consumption platforms. Positioned with clear cross-departmental visibility, you will re-establish early-stage involvement in pre-sale strategic development, ensuring social and emerging platform strategies are baked into overarching campaign narratives rather than added downstream. You will also oversee dedicated execution resources across paid media and creative strategy, elevating the organization's overall expertise and driving commercial revenue growth. This role offers an early progression path toward creative leadership across the broader media organization and visibility with new teams, including TV. You Will: * Strategic Vision & Commercial Ownership * Centralize Social Strategy: Serve as the primary, authoritative voice of social as a cross-MMS function across both Custom Content and Brand Advertisi