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Retirement Actuarial Consultant
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- $125,000 to $150,000 USD / year
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Process Improvement Facilitator
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SG
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- $110,000 to $160,000 USD / year
Reports to: General Manager, Sports Business Unit
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IT Quality Assurance Manager
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Testing Strategy & Tailoring – Develop and tailor project-specific test strategies covering functional, regression, integration, performance, security, and UAT testing.
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Site Logistics Operations Lead
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Sr Principal Agile Product Owner - Morrisville (TS/SCI)
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Ensure priorities are aligned with the Customer’s needs and Program strategy
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Staff Agile Product Owner - Morrisville (TS/SCI)
Northrop Grumman
Fairfax, VA
Ensure priorities are aligned with the Customer’s needs and Program strategy
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WGL - Manager, Energy Efficiency Strategy, Evaluation, & Delivery
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Alexandria, VA
- $123,800 to $180,125 USD / year
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Emerging Store Manager
Walgreens
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Supports Store Manager in leveraging data, analysis, and team member input to make fact-based decisions, follow-up, and monitor impact.
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Emerging Store Manager
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Supports Store Manager in leveraging data, analysis, and team member input to make fact-based decisions, follow-up, and monitor impact.
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Principal Aftermarket Technical Product Manager
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Charlottesville, VA · Glen Allen, VA
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Emerging Store Manager
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Total Rewards Manager
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McLean, VA
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Principal, Technical Program Manager, Secure Connection Services (SCS), Tactical Edge Mission Engineering Group (TEMEG)
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Sr. Marketing Operations Manager, AWS Marketing Strategy, Operations, and Enablement
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The Sr. Marketing Operations Manager role serves as a critical bridge between AWS Marketing Strategy, Operations, and Enablement (MSOE) to Senior Leaders throughout AWS Marketing. In this…
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Sr. Marketing Operations Manager, AWS Marketing Strategy, Operations, and Enablement
Amazon
Arlington, VA
The Sr. Marketing Operations Manager role serves as a critical bridge between AWS Marketing Strategy, Operations, and Enablement (MSOE) to Senior Leaders throughout AWS Marketing. In this…
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Manager III, Network Development Engineering, Bespoke Solutions
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…keeps Amazon running? As a Network Development Engineering Manager, you will own the strategy and execution for systems that power critical services, driving reliability and operational…
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Multi-Domain Operations Analysis - Senior Manager
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…Technology & Strategic Innovation (T&SI) is seeking a Senior Manager to lead the Multi-Domain Operations Analysis (MDOA) team. This role reports to the Director of Mission Capabilities (MC)…
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Senior Manager, Product Management - Developer Experience, AI Coding Tools & Developer Research
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Technical Program Manager, Knowledge Systems
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…self-service, internal tools, and AI-assisted support. As Technical Program Manager, you will translate knowledge strategy into technical execution. This is a systems-focused role bridging…
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Director, Technical Program Management (Connectivity and Cloud Infrastructure)
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…problems and meet real customer needs. We are seeking Technical Program Managers who are passionate about marrying technology with business strategy to join our team. As a Technical Program…
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Project Manager 4 (Project Manager/SRE)
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Developed a data lake strategy and analytics tools that enabled business partners to access trend insights, improve change management, and support user adoption.
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Customer Support Specialist III
Republic Services
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…to customers, Sales, Facility Operations, Customer Service Manager and management by coordinating office services, such as data entry, clerical work, records control, creating forms, and…
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Manager Strategic Risk Adjustment Programs
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Zone Sales Manager
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As a Zone Sales Manager, you’ll be managing, coaching, training, and directing a team of 10-15 Clinical Sales Representatives across our Southeast Region. You will be responsible for…

CompTIA

Lifecycle Marketing Manager

United States

Expected compensation based on experience and qualifications – $84,000 – $97,000

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Job details

Pay: Expected compensation based on experience and qualifications – $84,000 – $97,000
Experience: 5+ years of experience in related fields.
Posting language: English
Posted: Nov 6, 2026

Original job description

Who We Are:

CompTIA is a leading voice and advocate for the $5 trillion global information technology ecosystem; and the estimated 75 million industry and tech professionals who design, implement, manage, and safeguard the technology that powers the world’s economy.

Through education, training, certifications, philanthropy and market research, CompTIA promotes industry growth; the development of a highly skilled workforce and a commitment to creating an environment where innovation happens, and the opportunities and benefits made possible through technology are available to all.

Scope Summary:

The Lifecycle Marketing Manager builds and leads CompTIA's consumer lifecycle marketing capability, using email, segmentation, personalization, automation, and experimentation to improve engagement and conversion across the customer journey. The role develops scalable lifecycle programs and partners with international teams to extend lifecycle marketing capabilities, best practices, and performance across markets.

Essential Duties and Responsibilities:

Build and evolve CompTIA's consumer lifecycle marketing strategy, programs, journeys, and operating practices across acquisition nurture, conversion, onboarding, engagement, retention, and re-engagement.
Develop audience segmentation, targeting, personalization strategies, triggered communications, and automated journeys based on customer behavior, interests, engagement, and lifecycle stage.
Identify and implement opportunities to deliver more personalized, relevant customer experiences using behavioral, engagement, and lifecycle data.
Serve as the marketing owner for lifecycle use cases and requirements, partnering with RevOps and Technology on platform capabilities, integrations, data needs, and enablement.
Build and manage email and lifecycle campaign calendars, workflows, audience selection, quality assurance, deployment, and post-campaign analysis.
Develop a disciplined testing and optimization program across messaging, offers, audiences, cadence, journeys, and customer experiences.
Measure lifecycle marketing performance using campaign, CRM, and web analytics data to identify opportunities to improve engagement, conversion, retention, and customer experience.
Work closely with the Demand Generation Manager to align consumer lifecycle and B2B demand generation strategies, share audience and performance insights, and identify opportunities to create a more connected customer experience across CompTIA.
Partner with Growth, Brand, Product, Content, Analytics, Technology, and other stakeholders to translate consumer growth priorities into effective lifecycle marketing programs.
Partner with international marketing teams to adapt lifecycle strategies, journeys, campaigns, and best practices to support individual market needs.
Develop repeatable lifecycle marketing frameworks, playbooks, testing practices, and learnings that can be shared across teams and markets.
Develop lifecycle communications that support key post-purchase and certification experiences, including credential and badging communications, where appropriate.
Explore emerging technologies, including AI-enabled marketing capabilities, to improve personalization, content development, testing, efficiency, and lifecycle performance.
Evaluate and recommend improvements to lifecycle processes, marketing technology, automation, and audience activation capabilities.

Key Performance Indicators:

Improve conversion and revenue contribution from consumer lifecycle marketing programs against established business targets.
Improve engagement and conversion performance of priority email campaigns and automated lifecycle journeys against established benchmarks.
Increase the adoption and effectiveness of segmented, personalized, and automated lifecycle communications across priority consumer journeys.

Additional Expectations:

Employees are expected to model CompTIA's values and reflect them in how they work and collaborate.
Participate in required and role relevant training to maintain skills, ensure compliance, and support ongoing professional development.
May be required to travel based on role responsibilities and business needs.
Please note that this job description is not intended to provide an exhaustive listing of tasks, activities, or responsibilities required of the employee in this role. Tasks, responsibilities, and duties may change without notice.

Skills and Qualifications:

Strong knowledge of lifecycle marketing, CRM, email marketing, personalization, and marketing automation principles and practices.
Demonstrated experience using customer data to develop segmentation, targeting, personalization, nurture, and lifecycle strategies.
Experience building and optimizing automated customer journeys and triggered communications.
Strong understanding of email marketing performance, including engagement, conversion, deliverability, testing, and optimization.
Ability to use customer, campaign, and web analytics data to identify insights and drive marketing decisions.
Experience designing, executing, and evaluating A/B or multivariate tests.
Strong understanding of consumer lifecycle marketing, including acquisition nurture, conversion, onboarding, engagement, retention, and re-engagement.
Experience with Sailthru, Microsoft Dynamics, and Google Analytics is a plus but not required.
Curiosity and demonstrated ability to evaluate and adopt emerging marketing technologies and new approaches to improve customer experience and marketing effectiveness.
Ability to translate lifecycle marketing strategies and best practices for different audiences, teams, and markets.
Strong project management skills with the ability to manage multiple campaigns, stakeholders, and deadlines.
Demonstrated experience building and managing consumer lifecycle programs from strategy and audience definition through execution, measurement, and optimization.
Experience using data, analytics, and experimentation to improve customer engagement and business outcomes.
Experience working in a cross-functional marketing environment with multiple stakeholders and priorities.
Experience supporting multiple audiences, markets, or regions is preferred.

Education and/or Experience:

Bachelors degree preferred but not required for the role.
5+ years of experience in related fields.

Why Join Us:

We're a team of driven, creative problem-solvers who are passionate about empowering people to realize their full potential. We foster a collaborative and inclusive culture where ideas are welcomed, growth is encouraged, and success is celebrated.

We're not just looking for employees; we're looking for partners who share our vision and are eager to contribute to our purpose. If you're ready to unlock your potential and reach new heights, join us today!

Our team works hard and we recognize the importance of taking care of our own. We offer our employees a comprehensive suite of benefit offerings including:

Health, Dental, and Vision Insurance & FSA/HSA Plans
Performance bonus up to 10% of base salary
Unlimited PTO & 15 Paid Holidays
Flexible Schedules & Summer Hours
12 weeks of Paid Parental Leave
Sponsored Costco or Sam’s Membership
401K Retirement Plan with 6% company match
Spot Bonuses for going above & beyond
Tuition Reimbursement
Home Office Allowance
Wellness Reimbursement
Student Loan Repayment
Broadband Stipend
Expected compensation based on experience and qualifications – $84,000 – $97,000

CompTIA seeks excellence through diversity in its staff. We prohibit discrimination based on race, color, religion, sex, age, national origin, sexual orientation, gender identity or expression, disability, veteran status, or marital status.

CompTIA Careers Page

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Skills

Onboarding
Quality assurance
Web analytics
Customer experience
Regulatory compliance
Email marketing
Microsoft Dynamics
Google Analytics
Project management

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