Sales Development Representative (SDR)

This is a foundational entry-level sales position designed to kick-start your career in B2B sales. As a Sales Development Representative (SDR) at Brimar Industries, you will be on the front lines of our outbound sales efforts - engaging potential customers through phone, email, chat, and CRM outreach. Your mission is to identify prospects, personalize outreach, and guide early-stage buyers to a sales-qualified opportunity. This is a high-activity role where you’ll connect with dozens of customers per day, uncover needs, and help them find the right Brimar solutions.

Key Responsibilities:

Outbound Prospecting

• Execute daily outbound activities targeting curated lead lists, online sign-ups, abandoned carts, and other digital engagement sources.
• Call, email, and chat with dozens of prospects per day to introduce Brimar’s safety solutions and qualify interest.
• Use customer cues and industry knowledge to personalize outreach in real time and add value to every interaction.

Lead & Funnel Management

• Use HubSpot CRM to generate calling lists, enroll leads into email sequences, track outcomes, and manage follow-ups.
• Monitor website visitor behavior and cart abandonments to proactively engage warm leads.
• Respond to live chat inquiries and route or escalate leads as needed.

Pipeline Development

• Nurture leads through the early buying stages, conducting discovery to understand customer needs and qualifying potential.
• Hand off sales-ready leads to Inside Sales or Account Executives for RFQ or order closure - or, when appropriate, close smaller deals directly.

Continuous Learning & Execution

• Maintain consistent messaging and process discipline while tailoring communications to individual customer needs.
• Receive ongoing coaching and participate in regular training to improve product knowledge, communication skills, and sales performance.
• Track and report on daily activity, pipeline progress, and learning goals.

Qualifications

• 2+ years of experience in sales, customer service, or related business environments.
• High energy, self-driven, and exited to pursue a career in sales
• Strong phone presence and the ability to think on your feet during live conversations.
• Excellent written communication skills, especially in email.
• Familiarity with or willingness to learn CRM systems (HubSpot preferred), email sequencing tools (like Outreach), and live chat platforms.
• Detail-oriented and able to manage many active tasks without losing focus or follow-up.
• Bachelor’s degree or equivalent experience.
• Preferred experience with eCommerce, B2B products, or technical sales is a plus.
• Interest in industrial safety, hardware, or compliance-driven product categories preferred.

What We Offer

• A clear path for professional growth into Inside Sales, Account Executive, or Sales Ops roles.
• Training and mentorship from sales leadership and direct exposure to a high-performing commercial team.
• A collaborative, hands-on work environment where your input makes a difference.