Sr. Manager, Onsite Display & Video

As the Sr. Manager, Onsite Display & Video, you’ll lead the execution and ongoing optimization of Best Buy Ads’ onsite display and video campaigns, helping deliver impactful advertising experiences for brand partners and drive growth for Best Buy Ads. You’ll work closely with Media Strategy & Agency Planning and Ad Operations to bring campaigns to life, ensuring seamless activation, strong execution, and continuous performance improvement. This role combines hands-on campaign leadership, cross-functional collaboration, and analytical problem-solving to maximize campaign effectiveness and deliver results for advertisers. This role follows a hybrid model for employees based in New York City or Minneapolis, with an expectation to work onsite at the Best Buy office. Employees based in other locations may work virtually, with required travel to the Minneapolis corporate office as needed. The recruiter or hiring manager will provide additional details regarding onsite expectations and travel during the hiring process.

What you’ll do

• Oversee the end-to-end activation, launch, monitoring, and optimization of onsite display and video campaigns.
• Partner with Media Strategy & Agency Planning to translate campaign strategies and media plans into effective execution.
• Set up and configure onsite campaigns in Google Ad Manager, ensuring accurate implementation, timely launches in partnership with Ad Operations, and alignment with campaign requirements.
• Monitor campaign performance, identify optimization opportunities, and implement actions to improve results and delivery.
• Establish and improve campaign execution processes, performance reporting, and cross-functional workflows to drive consistency and operational efficiency.

Basic qualifications

• 7+ years of experience in digital media, onsite retail media, and campaign execution
• ​​​​​​​3+ years of direct and/or indirect leadership experience
• Experience executing and optimizing onsite display and/or video advertising campaigns for retail media networks
• Strong understanding of digital advertising campaign workflows, delivery metrics, and performance optimization
• Experience collaborating across media planning, strategy, and ad operations teams.
• Strong analytical, organizational, and communication skills

Preferred qualifications

• Experience with retail media networks, ecommerce advertising, or onsite retail media.
• ​​​​​​​Familiarity with ad serving platforms, particularly Google Ads Manager, campaign management tools, and advertising technology.
• Experience managing multiple campaigns and priorities in a fast-paced environment.
• Ability to translate campaign performance data into actionable optimization recommendations.
• Experience improving operational processes and driving cross-functional alignment.

What’s in it for you

We’re committed to helping our people thrive at work and at home. Best Buy offers a range of benefits to support your overall well-being and provide support as you need it, especially at key moments in your life.

Our benefits include:

• Competitive pay
• Great employee discount
• Financial savings and retirement resources
• Support for your physical and mental well-being

Best Buy provides different types of leaves of absence (LOA) and potential pay sources to employees based on eligibility. The length of your LOA depends on your situation, where you live, your full-time or part-time employment status, and federal and state regulations. Intermittent or reduced-schedule leave is also available for certain medical or family care leaves. Paid time off (vacation or PTO) is offered to full-time and part-time employees based on work location, employment status, salary or hourly status (exempt/non-exempt), and years of continued or bridged service.

Certain roles, where market norms demand it, are eligible for various forms of incentive pay to drive performance and offer recognition for achieving financial and strategic results. For more information about our incentive pay plans, including eligibility, please refer to our Incentive Programs Summary.

For more information about benefits, LOA and paid time off, please refer to our Benefits Guide.

About us

As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life - in our stores, online and in customers’ homes.

Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.™

Best Buy is an equal opportunity employer.

Application deadline: Minimum of 5 days from the posting date. You can find that date above the job title at the top of the page.