Archived listing. The details below describe a past opening.
HEAD OF CONTENT
Aria InsurTech | Miramar, FL (On-Site Required)
WHO WE ARE
Aria InsurTech is a technology company building the platform that independent mortgage protection agents run their entire business on - lead generation, direct mail campaigns, back office software, and training, all in one place.
Aria’s founders built a $1 million per month agency in 12 months with just 56 writers at 87% persistency, then chose to build the infrastructure they wished existed. Today, Aria powers more than 4,000 independent agents' businesses, and we are a 20-person company with real revenue, momentum, and a proven product. The next chapter of our growth is driven by content - and this role exists to own it.
WHY THIS ROLE EXISTS NOW
Aria’s founder has already built a trusted personal brand that more than 150,000 people follow on Instagram and over 300,000 across all platforms. That audience exists, but no one owns turning it into a real content engine. We have a studio, a podcast ready for relaunch, and YouTube potential to unlock for both the personal and Aria brands.
This is a ground-floor seat at a company with real traction. You’re not running a small piece of a big machine - you’re building the entire content operation from the studio out, with a massive, engaged audience in the room from day one. Your job: turn the founder’s knowledge, experience, and story into a steady, high-quality content operation across her brand and Aria, from a ready-to-scale foundation.
THE ROLE
You will own content for both the founder’s personal brand and Aria as a company brand - strategy, production, editing, publishing, and managing the content team. You’ll execute the system, run shoots, edit, and ensure consistent weekly output. You report directly to the founder and work onsite in Miramar, five days a week.
RESPONSIBILITIES
Content Strategy
- Own the content calendar for both brands - what gets posted, where, when, and why.
- Distinguish between audience-building and action-driving content.
- Position the founder as an authority for mortgage protection and broader business and leadership topics.
- Build brand trust and fuel company growth through strategic content.
- Develop and execute quarterly platform-specific plans for YouTube, podcast, Instagram, LinkedIn, and Facebook.
Podcast Production
- Lead the full podcast relaunch - format, episode production, and distribution.
- Manage pre-production, booking, recording, editing, publishing, and asset repurposing for each episode.
- Maintain a production calendar ensuring smooth, prepared sessions.
YouTube & Long Form Video
- Develop and execute YouTube strategy for the founder’s and Aria’s channels.
- Build content around relevant search topics.
- Oversee filming, editing, thumbnails, titles, and publishing.
- Build a training and education library to support onboarding and affiliate growth.
Short Form Content
- Create systems that pull clips, reels, and posts from every long form session.
- Maintain steady short-form output without redundant shoots.
In-Studio Production
- Manage the studio, shoots, lighting, audio, and equipment upkeep.
- Direct talent in front of the camera and ensure high production value.
Team Management
- Supervise an editor and designer, setting deadlines, reviewing work, and upholding standards.
- Assist with hiring, onboarding, and defining team standards as the operation scales.
REQUIREMENTS
- Proven experience building and managing a content operation, including calendar ownership and output accountability.
- Hands-on video production expertise - running shoots, operating cameras, managing audio, and editing.
- A portfolio featuring long form video (YouTube, podcasts, or training).
- Deep knowledge of content strategies for both personal and company brands, with examples.
- Management experience with at least one direct report, creative feedback, and deadline enforcement.
- Self-starter with independent planning and proactive problem-solving skills.
- Based in South Florida or willing to relocate; on-site in Miramar five days a week.
RESULTS
90 days:
- Podcast relaunched with at least four episodes published.
- Two or more YouTube videos per month posted across both channels.
- Short form content repurposing system running.
- Content calendars live for both brands.
- Team briefing and review process documented.
6 months:
- YouTube channels growing in views and subscribers.
- Podcast on consistent weekly/biweekly cadence.
- Short form content driving real engagement - especially Instagram and LinkedIn.
- At least one training series complete and published.
- Content results tied to affiliate signups or agent onboarding.
12 months:
- Personal brand audience grows steadily.
- Content operation requires minimal founder oversight in production.
- YouTube training library supporting agent onboarding.
- Podcast recognized as a key resource for the mortgage protection field.
- Full content team at capacity and operating to standard.
COMPENSATION
- Base Salary: $65,000–$75,000 (dependent on experience and portfolio)
- Performance Bonus: $1,500 per quarter for meeting growth and volume targets
- Growth Bonus: $1,000 per quarter for content tied to measurable business results
- Target First Year Compensation: $85,000–$95,000
LOCATION & BENEFITS
- On-site in Miramar, FL, five days a week with a fully equipped studio.
- No remote/relocation required - must be located in or willing to relocate to South Florida.
- Benefits are being developed and will be discussed during the interview process.
- Compensation is transparent and designed to directly reward performance.
OUR CORE VALUES
- Relentless Accountability - Full ownership, no excuses, no blame, immediate problem-solving, and proactive leadership.
- Uncompromising Execution - Speed, precision, and excellence with no shortcuts. High standards and finished work.
- Bulletproof Integrity - Uphold character, truth, and honesty over comfort - protecting mission, team, and customer at all costs.
We don’t follow the industry. We redefine it.