Regional Marketing Manager
- Salt Lake City, UT, United States
$100,000 to $125,000 USD / year
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Job details
- Pay
- $100,000 to $125,000 USD / year
- Experience
- 10 years of progressive marketing experience including: proposals, business development, and communications.
- Posting language
- English
- Posted
Original job description
This position is available in multiple office locations with flexibility to be based in any of the following cities: Minneapolis, MN, Jacksonville, FL, Tampa, FL, or Salt Lake City, UT.
Do work that matters. Own your impact. Influence what’s next. At Alliant, our employee-owners use their expertise, creativity, and vision to build better communities and create lasting value for our clients. Ownership means having a stake in our success, a voice in our future, and the opportunity to shape your own career. You’ll join a collaborative, fun, future-focused culture grounded in integrity and excellence, where your contributions matter, and success is shared and celebrated. Together, we’re building a company that clients choose first, talented people gravitate toward, and employees are proud to own.
The Impact You'll Have:
As a Regional Marketing Manager, you will be responsible for leading marketing strategy and communications initiatives that support Alliant's growth objectives across the Southeast and Mountain West Regions. You will serve as the primary marketing partner for our business development efforts and the lead strategist for communications, helping ensure that Alliant's brand, messaging, and pursuit efforts are aligned with the firm's strategic vision and market goals.
Responsibilities:
MARKETING STRATEGY & BRAND MANAGEMENT
- Partner with leadership to develop and implement marketing initiatives in our growth markets that are aligned with corporate growth objectives.
- Identify opportunities to increase brand visibility and market awareness within targeted Southeast and Mountain West markets.
- Collaborate with business development leaders on campaign development, market positioning, and client engagement strategies.
- Lead market research, competitive analysis, and opportunity assessment to support new markets, services, and geographic expansion within the Southeast and Mountain West regions consistent with the strategic plan.
- Oversee the development of marketing collateral, presentations, brochures, and promotional materials.
- Ensure adherence to brand standards across all communications and marketing assets.
- Support website content strategy, social media communications, award submissions, and public relations opportunities.
GROWTH MARKET PROPOSAL LEADERSHIP & MARKETING
- Lead the development, production, and quality control of complex proposals, statements of qualifications (SOQs), interview presentations, and other pursuit materials for the Southeast and Mountain West Regions.
- Partner with regional leadership and business development teams to identify strategic pursuit opportunities and develop win strategies.
- Manage proposal schedules, assignments, reviews, and submission requirements to ensure timely and compliant deliverables.
- Facilitate kickoff meetings, strategy sessions, and proposal debriefs.
- Maintain and enhance proposal resources, project descriptions, resumes, templates, and pursuit databases.
- Track proposal performance, win rates, and pursuit metrics and provide recommendations for continuous improvement.
- Support interview coaching and presentation preparation for project pursuit teams.
- Collaborate with technical staff to develop compelling project narratives and differentiators.
CORPORATE COMMUNICATIONS
- Develop and execute internal communication strategies that promote company culture, business updates, leadership messaging, and employee engagement.
- Manage internal corporate communication including announcements and companywide messaging.
- Draft and edit executive communications, leadership updates, talking points, and organizational announcements.
- Ensure consistency of voice, messaging, and brand standards within our growth markets.
- Coordinate communications related to strategic initiatives, acquisitions, organizational changes, and major company milestones.
- Assist with crisis and change-management communications as needed.
GROWTH MARKET INDUSTRY PRESENCE & ADVOCACY
- Strengthen Alliant’s market presence, guiding and coordinating participation at local, state, and regional professional organizations, conferences, and industry events.
- Elevate the firm’s visibility and thought leadership within the A/E/C industry.
Qualifications:
- Bachelor’s degree in Marketing, Communications, Business, or a related field (advanced degree preferred).
- 10 years of progressive marketing experience including: proposals, business development, and communications.
- Extensive experience in professional services within engineering, architecture, construction, or related consulting industries, including public and private clients, business development models, and market trends.
- Proven track record of managing firmwide marketing strategy across multiple offices or regions. Demonstrated ability to operate at a high level and influence senior leadership.
- Strong understanding of business development, proposal strategy, and client-driven marketing.
- Exceptional leadership and communication skills with the ability to build relationships and manage competing priorities.
- Proficient with CRM systems, digital marketing platforms, Microsoft Office, and Adobe Creative Suite.
Benefits:
At Alliant, we take care of our employees by offering a world class benefit package including:
- Competitive Salary with Bonus Opportunities
- Market-Leading Profit Sharing, ESOP and 401k Contribution Programs
- Medical (with HSA Contribution), Dental, and Vision Plans
- Company Paid Life Insurance, Short-Term Disability and Long-Term Disability
- Flexible Spending Accounts for Medical and Dependent Care
- Wellness Programs and Competitions
- Generous Annual Leave and Compensatory Time Off Programs
- Flexible Schedules
- Casual Work Environment
- Paid Professional Development and Training
- Community Involvement/Charity Events
- Numerous Employee Focused Events (Lunch & Learns, Office Recreation Room, Off-Site Socials, Etc.)
Who We Are:
Alliant Engineering, Inc., an employee-owned company, is a growing engineering, planning, landscape architecture, and surveying firm with a strong culture of customer service, quality, delivery, and innovation. We design solutions that address current needs while paving the way for a brighter future. At Alliant, our employee-owners are the force behind our success, and we can't wait for you to join us to build better communities with excellence and passion.
The base salary for this position is expected to be in the range of $100,000 - $125,000 annually, depending on experience and qualifications.
The selected candidate must be authorized to work for any employer in the U.S. without requiring visa sponsorship now or in the future
More about this job
Skills
- Brand management
- Sales
- Market research
- Strategic planning
- Presentation skills
- Public relations
- Quality control
- Process improvement
- Coaching
- Consult with technical staff
- Communication skills
- Promote company
- Leadership
- Change management
- Digital marketing
- Microsoft Office
- Adobe Creative Suite