Grand Format Sales Representative

Grand-Format Color Sales Executive (Wide-Format Graphics & Visual Solutions)

Position Summary

We are seeking a driven and results-oriented Grand-Format Color Sales Executive to lead growth in our wide-format and large-format graphics division. This role focuses on selling high-impact visual solutions including POP/POS displays, trade show and exhibit graphics, wall murals, banners, fleet graphics, large-format posters, and branded environmental signage.

You will be responsible for developing new business, managing key accounts, and positioning ABC Imaging as a leading provider of large-format color printing and immersive brand experiences.

Key Responsibilities

• Develop and execute a strategic sales plan to win large-format and wide-format color projects across Retail, Advertising, Manufacturing, Fashion, and A/E/C industries

• Manage the full sales cycle, including prospecting, lead qualification, needs assessment, solution design, pricing, negotiation, and closing

• Present high-impact visual communications solutions that demonstrate ROI (brand visibility, engagement, foot traffic, conversions, cost efficiency)

• Lead pre-sales discovery to define project requirements, recommending substrates, print methods, finishes, coatings, and installation considerations

• Collaborate with production and operations teams to ensure feasibility, profitability, and on-time delivery

• Maintain accurate sales forecasting, pipeline management, and CRM activity tracking (calls, meetings, proposals, wins/losses)

• Build and maintain relationships with agencies, architects, designers, brand managers, and corporate clients

• Represent the company at industry events, trade shows, and client presentations

• Mentor junior sales team members and contribute to the growth of the grand-format graphics solutions portfolio

Qualifications

• Proven experience in wide-format printing, large-format graphics sales, or visual communications sales strongly preferred

• Background in the A/E/C industry (Architecture, Engineering, Construction) is highly desirable

• Strong knowledge of large-format printing processes, substrates, finishing, and installation methods

• Demonstrated success in B2B sales, cold calling, lead generation, and closing high-value deals

• Excellent presentation, storytelling, and consultative selling skills

• Proven ability to consistently meet or exceed sales quotas and revenue targets

• Strong proficiency with CRM systems and sales tracking tools

• Comfortable working in a fast-paced, target-driven environment

• Strong professional presence with excellent networking and relationship-building skills